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Social and Behavioral Sciences Commons™
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Articles 1 - 2 of 2
Full-Text Articles in Social and Behavioral Sciences
Vive La Différence?: Is There A Gender Gap In Campaign Strategy And Spending, And Does It Matter?, Paul S. Herrnson, Charles Hunt, Jaclyn J. Kettler
Vive La Différence?: Is There A Gender Gap In Campaign Strategy And Spending, And Does It Matter?, Paul S. Herrnson, Charles Hunt, Jaclyn J. Kettler
Political Science Faculty Publications and Presentations
Record numbers of women were elected into office in the US in recent years, and campaign financing may have contributed to their successes. This raises two questions: Is there a gender gap in campaign strategy and spending? And if there is, does it have an impact on election outcomes? Using a new dataset that includes itemized campaign expenditures for the almost 3,500 candidates who contested a House election between 2012 and 2020, we report little evidence of a gender gap in candidates’ campaign spending, but we find some differences in the effects of communications spending on women’s and men’s electoral …
Linking Gender, Language, And Partisanship: Developing A Database Of Masculine And Feminine Words, Damon C. Roberts, Stephen M. Utych
Linking Gender, Language, And Partisanship: Developing A Database Of Masculine And Feminine Words, Damon C. Roberts, Stephen M. Utych
Political Science Faculty Publications and Presentations
Seemingly, gender, language, and partisanship are intertwined concepts. We believe that the use of gendered language in political settings may be used strategically by political elites. The purpose of this paper is to craft a tool for scholars to test the interconnection between politics, gender, and language—what we refer to as being the gendered language and partisanship nexus. We test our prediction using original word rating data. From our test, we find significant variation across seven hundred words in ratings as masculine and feminine and discover that words rated as masculine are more likely to be rated as dominant and …