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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Viral Data, Agnieszka Leszczynski, Matthew Zook
Viral Data, Agnieszka Leszczynski, Matthew Zook
Geography Faculty Publications
We are experiencing a historical moment characterized by unprecedented conditions of virality: a viral pandemic, the viral diffusion of misinformation and conspiracy theories, the viral momentum of ongoing Hong Kong protests, and the viral spread of #BlackLivesMatter demonstrations and related efforts to defund policing. These co-articulations of crises, traumas, and virality both implicate and are implicated by big data practices occurring in a present that is pervasively mediated by data materialities, deeply rooted dataist ideologies that entrench processes of datafication as granting objective access to truth and attendant practices of tracking, data analytics, algorithmic prediction, and data-driven targeting of individuals …
Parallel Design Of A Product And Internet Of Things (Iot) Architecture To Minimize The Cost Of Utilizing Big Data (Bd) For Sustainable Value Creation, Ryan Bradley, Ibrahim S. Jawahir, Niko Murrell, Julie Whitney
Parallel Design Of A Product And Internet Of Things (Iot) Architecture To Minimize The Cost Of Utilizing Big Data (Bd) For Sustainable Value Creation, Ryan Bradley, Ibrahim S. Jawahir, Niko Murrell, Julie Whitney
Institute for Sustainable Manufacturing Faculty Publications
Information has become today's addictive currency; hence, companies are investing billions in the creation of Internet of Things (IoT) frameworks that gamble on finding trends that reveal sustainability and/or efficiency improvements. This approach to “Big Data” can lead to blind, astronomical costs. Therefore, this paper presents a counter approach aimed at minimizing the cost of utilizing “Big Data” for sustainable value creation. The proposed approach leverages domain/expert knowledge of the system in combination with a machine learning algorithm in order to limit the needed infrastructure and cost. A case study of the approach implemented in a consumer electronics company is …