Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Does Anyone Really Like Horror Movies? Personality And Automatic Affective Reactions To Frightening Films, Michael E. Battista Feb 2011

Does Anyone Really Like Horror Movies? Personality And Automatic Affective Reactions To Frightening Films, Michael E. Battista

Electronic Thesis and Dissertation Repository

I sought to explain why many people willingly expose themselves to apparently unpleasant media, such as horror movies. Participants (N = 133) completed a modified version of the Affect Misattribution Procedure (AMP; Payne et al., 2005), which assessed initial affective reactions to screenshots from movies that were either frightening or neutral. The time between exposure to the screenshots and assessment of affect was either short (100 ms) or long (1000 ms). Explicit attitudes about the movies and about the horror genre were also assessed, in addition to the following personality variables: The Big Five, Machiavellianism (from the Supernumerary Personality …


Attitudes, William A. Cunningham, Ingrid J. Haas, Andrew Jahn Jan 2011

Attitudes, William A. Cunningham, Ingrid J. Haas, Andrew Jahn

Department of Political Science: Faculty Publications

This chapter reviews social neuroscience research that links social psychological attitudes and evaluative processes to their presumed neural bases. The chapter is organized into four parts. The first section discusses how attitude representations are transformed into evaluative states that can be used to guide thought and action. The next two sections address the related processes of attitude learning and change. The final section discusses applications of these concepts for the study of prejudice and political behavior.