Social and Behavioral Sciences Commons^™

Reimagining The Self-Made Man: Myth, Risk, And The Pokerization Of America, Aaron M. Duncan

Department of Communication Studies: Faculty Publications

This article takes a rhetorical approach to the rise of gambling in America, and in particular the growth of the game of poker, as a means to explore larger changes to America’s collective consciousness that have resulted in an increased acceptance of gambling. I contend that the rise of the risk society has resulted in significant alterations to the mythology that binds Americans together. I establish this claim through the exploration of ESPN’s coverage of the 2003 World Series of Poker and its use of the myth of the self-made man. I conclude that gambling works both to critique and …