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Full-Text Articles in Social and Behavioral Sciences

Promoting Covid-19 Vaccines Among Communities Of Color: An Analysis Of U.S. Minority Serving Higher Education Institutions’ Message Framing Strategies, Najma Akhther, Khairul Islam Jan 2022

Promoting Covid-19 Vaccines Among Communities Of Color: An Analysis Of U.S. Minority Serving Higher Education Institutions’ Message Framing Strategies, Najma Akhther, Khairul Islam

International Crisis and Risk Communication Conference

This study examined how Historically Black Colleges and Universities (HBCUs) in the United States used framing as an issue management strategy in promoting COVID-19 vaccine. A content analysis of HBCUs’ (N = 268) COVID-19 vaccine-related messages showed that institutional leaders primarily used thematic frames over episodic frames. In other words, the COVID-19 vaccination was promoted as a community issue by emphasizing safety and well-being of the community. Black leaders’ vaccine communication mostly focused on background information, research data, and statistics related to vaccination and vaccine effectiveness. Such use of framing strategies may indicate black leaders’ trust and openness in vaccine …


Covid-19 News Frames In Sports Headlines In England: A Content Analysis, Yazeed Aljasser Jan 2022

Covid-19 News Frames In Sports Headlines In England: A Content Analysis, Yazeed Aljasser

International Crisis and Risk Communication Conference

This study examined the nature of sports reporting of COVID19 in England by employing framing analysis on a sample of five newspapers. Through a quantitative content analysis, this study revealed how sports news coverage framed the COVID19 virus in these newspapers: The Times, The Daily Telegraph, The Daily Mirror, The Daily Mail, and the Sun. The findings revealed that Competition and Players and Staff frames were the Major frames in the headlines media news organizations reported on COVID19. Implications and future research needs are discussed.


The Program To Reduce Implicit Bias In Carroll Hospital Center Using The Implicit Association Test, Katherine E. Traynor Jan 2022

The Program To Reduce Implicit Bias In Carroll Hospital Center Using The Implicit Association Test, Katherine E. Traynor

Capstone Showcase

Natural brain processes make all individuals susceptible to unconscious bias; however, stressful, fearful, or anger-evoking situations as well as the negative influence of media and social surroundings increase the risk of holding obstructive bias, and there is a greater risk of being negatively impacted by this phenomenon when belonging to a minority population (Rose & Flores, 2020). As a result, high rates of infant mortality (10.2 deaths per 1,000 live births for the Non-Hispanic Black population compared to 4.1 in the White population) and cardiovascular related diseases (190.0 cases per 1,000 in the Non-Hispanic Black population compared to 161.3 in …