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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Exploring Science Communication Effectiveness In The U.S. Federal Government Research Process: A Case Study With The U.S. Livestock Producers’ Antimicrobial Use Research, Katie Abrams, Chelsea Bonser, Amber Mccord
Exploring Science Communication Effectiveness In The U.S. Federal Government Research Process: A Case Study With The U.S. Livestock Producers’ Antimicrobial Use Research, Katie Abrams, Chelsea Bonser, Amber Mccord
Journal of Applied Communications
Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, …