Social and Behavioral Sciences Commons^™

Organizational Change In Volunteer-Based Organizations: Communication Change Strategies In Church Congregations, Daniela Viviana Fuentes Riffo

Masters Theses & Specialist Projects

The current study fills a gap in the communication and management literature by providing additional insight regarding the effective communication strategies used by church leaders during organizational change. The researcher sought to find out how beliefs held by church members predicted their receptivity to change and their intent to leave their organization. Participants from diverse church denominations (N = 208) completed an online survey questionnaire asking them to think about a particular change they had experienced in their current or former church. The results of statistical analysis showed: (a) Church members´ beliefs regarding discrepancy, efficacy, principal support, and valence, positively …