Social and Behavioral Sciences Commons^™

Wyoming Conservation Exchange: A Case Study In Grassroots Conservation Program Design, Kristiana Hansen, Sara Brodnax, Roger Coupal, Jennifer Lamb, Anne Mackinnon, Ginger Paige, Eric Peterson, Melanie Purcell

The Journal of Extension

This article describes the conception and development of a market-based conservation program in Wyoming whose purpose was threefold: to compensate landowners for good stewardship of their land and water resources; facilitate meaningful conservation; and encourage environmentally responsible energy development. The program was developed with strong stakeholder support against a backdrop of significant regulatory change. The project, called the Wyoming Conservation Exchange (WCE), represents a project-based alternative to more traditional program-based Extension efforts. This article evaluates ways in which the WCE can act as a road map—but also a cautionary tale—for similar Extension efforts in the future.