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Social and Behavioral Sciences Commons

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Mass Communication

Honors Theses

Social media

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Sealds: A Quantitative Content Analysis Of #Donttrashyourvote On Twitter, Viviek Patel Aug 2020

Sealds: A Quantitative Content Analysis Of #Donttrashyourvote On Twitter, Viviek Patel

Honors Theses

Public relations research has slowly integrated with the study of advocacy organizations, but little research has integrated this and social movements. Using the pyramid model of mobilization-driven relationship-building social media based advocacy, this study employed a quantitative content analysis to examine the prevalence of previously identified communicative functions in social media messages by SEALDs. Unlike previous research on advocacy and health organizations, action messages were the most common. This study also investigated the influence of message type on audience engagement through retweets. The results indicate that information tweets had the most retweets. This study also analyzed how social movements recruit …


Uses Of Twitter And Citizen Journalism: A Comparison Of Press Reaction To The September 11th Terrorist Attacks And The Boston Marathon Bombings, Sarah Johansson Jan 2016

Uses Of Twitter And Citizen Journalism: A Comparison Of Press Reaction To The September 11th Terrorist Attacks And The Boston Marathon Bombings, Sarah Johansson

Honors Theses

The microblogging site, Twitter, was created in 2006 and changed the way the news is received and distributed. Since its inception into daily life, Twitter provides users with an outlet to both access and produce news updates anywhere, at any time. Even average citizens join the news cycle by posting descriptions, photographs, or videos of events in the community. This honors thesis examines the relationship between professional journalists and these citizen journalists, focusing on the influence of Twitter. Using interviews with a selection of broadcast and print journalists, this thesis investigates how professional journalists use Twitter and citizen journalists' reports …