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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Dual Users: Real Lessons From Reality Television, Windy Caviness, Christy Ennis, Kesha Evans, Paige Harrison, Brooke Houston, Diane Ivey, Stephen Kirkley, Adeline Manceau, Jill Mckinney, Kimbo Moore, Gabrielle Scandrett, April Whirley, John Thompson, Kristin Abbamonte, Allison Bunch, Liane Champagne, William Dickey, Jenn Koch, Katherine Mcconville Jan 2002

Dual Users: Real Lessons From Reality Television, Windy Caviness, Christy Ennis, Kesha Evans, Paige Harrison, Brooke Houston, Diane Ivey, Stephen Kirkley, Adeline Manceau, Jill Mckinney, Kimbo Moore, Gabrielle Scandrett, April Whirley, John Thompson, Kristin Abbamonte, Allison Bunch, Liane Champagne, William Dickey, Jenn Koch, Katherine Mcconville

The Corinthian

This study attempts to understand the differences in activity among an emergent television/Internet audience. The Internet has provided a new entertainment opportunity for producers of television programming. Those television viewers who have also reached out to their favorite television show websites have resulted in a new audience. Examining the programming genre of reality television, two constructs were developed and a written survey administered to a convenience sample of college freshmen. The construct "dual users" was created to examine the television audience that also visits television programming websites. Single users (those that only watch the television show) were compared to the …


Reality Television Goes Interactive: The Big Brother Television Audience, Lisa Gandy, Lisa Mcchristian Jan 2002

Reality Television Goes Interactive: The Big Brother Television Audience, Lisa Gandy, Lisa Mcchristian

The Corinthian

Reality television was taken to a new realm in the summer of 2000. Television audiences and Internet audiences were married through a voyeuristic, interactive experience. This study attempted to better understand the audience attracted to these interactive, realistic television shows. Utilizing previous studies on audience interactivity, a random telephone survey of Big Brother viewers was administered. Big Brother viewers that browsed the show's website before and after the show were demographically more likely to be younger, more educated, and own computers. Big Brother website visitors were significantly more likely to plan to watch the television show, eliminate distractions to that …


Regional Trends In Religion And Politics, Robert Goon Jan 2000

Regional Trends In Religion And Politics, Robert Goon

The Corinthian

As mass communications close the distances over which people routinely interact, there is a question about the increase in social homogenization at the expense of regional identity. In a society covering as much geographic area and encompassing as many cultures as the United States, the question is certainly valid. Traditionally, this diversity has been recognized as a "melting pot," an analogy attempting to institutionalize a sort of homogeneous diversity; the "melting pot" analogy is now giving way to notions of multiculturalism. However, one may wonder if this social diversity can avoid being buried beneath the homogenizing mass media culture. Whether …