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Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Keyword
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- Science communication (3)
- 2.04 Nonformal/extension education and outreach (using technology) (2)
- 3.05 Broadcast (2)
- 5.05 Medium-specific journalism (print, broadcast, online) (2)
- 7.02 Empirical-analytic methods (2)
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- Agriculture (2)
- Delphi (2)
- Exercise (2)
- Health Behaviors (2)
- Medical (2)
- Military (2)
- Physical activity (2)
- 1.01 Communication instruction (1)
- 1.07 Agricultural literacy (1)
- 2.00 DISTANCE EDUCATION AND INSTRUCTIONAL DESIGN, ELECTRONIC MEDIA, INFORMATION TECHNOLOGY (1)
- 2.01 Video and audio equipment (1)
- 2.02 Multimedia development (1)
- 2.05 Instructional design (1)
- 3.06 Web design (1)
- 4.02 Communications in industry (1)
- 4.03 Communications management (1)
- 4.06 Communication campaigns (1)
- 4.08 Social marketing, educational/public information campaigns (1)
- 4.09 Branding (1)
- 4.10 Message development/testing (1)
- 4.12 Risk and crisis communication (1)
- 4.13 Public opinion (1)
- 6.01 Communication to diverse audiences (1)
- 7.00 RESEARCH/MANUSCRIPT TYPE (1)
- 7.09 Commentary (1)
Articles 1 - 16 of 16
Full-Text Articles in Social and Behavioral Sciences
What’S Trust Got To Do With It? Exploring Agricultural Science Podcast Producers’, Guests’, And Listeners’ Perceptions And Levels Of Trust In Science, Jacqueline Aenlle, Jamie Loizzo, J.C. Bunch, Lisa K. Lundy, Kevin M. Folta
What’S Trust Got To Do With It? Exploring Agricultural Science Podcast Producers’, Guests’, And Listeners’ Perceptions And Levels Of Trust In Science, Jacqueline Aenlle, Jamie Loizzo, J.C. Bunch, Lisa K. Lundy, Kevin M. Folta
Journal of Applied Communications
Little research to this point has examined food, agricultural, natural resource, and human science (FANRHS) podcast creation, the trustworthiness of the information presented, and the credibility of the individuals speaking on the podcast. The purpose of this study was to explore the level of trust in science of FANRHS podcast producers, guests, and listeners. The study followed an explanatory sequential mixed-method design beginning with an online survey instrument to measure trust in science and later, semi-structured interviews to further explore participants’ perceptions of trust and trust in science. Results showed participants had moderate to moderately high levels of trust in …
Prioritization Of Scientific Sources Of Water Information: The Effect Knowledge, Beliefs, And Political Identity, Sadie Hundemer
Prioritization Of Scientific Sources Of Water Information: The Effect Knowledge, Beliefs, And Political Identity, Sadie Hundemer
Journal of Applied Communications
Scientists are reported to be more trusted than other information sources; yet, on essential water facts, people sometimes reject what they perceive water scientists to believe in favor of other belief determinants. This study examines the factors that affect the difference in people's stated willingness to reconsider their water beliefs in response to information provided by scientists relative to information provided by other sources. Regression analysis of responses provided by 806 Florida and Georgia residents found water science knowledge to be a consistently strong influencer of the gap in reliance on scientific information providers relative to other sources. This result …
A Multi-Method Analysis Of Diversity, Equity, And Inclusion Websites Of Fortune 500 Agricultural And Food Companies, Garrett M. Steede, Rebecca Swenson, Troy Mckay
A Multi-Method Analysis Of Diversity, Equity, And Inclusion Websites Of Fortune 500 Agricultural And Food Companies, Garrett M. Steede, Rebecca Swenson, Troy Mckay
Journal of Applied Communications
Each year, Fortune magazine publishes a list of the 500 largest corporations in the United States of America based on total revenue in the previous fiscal year. As successful companies, these organizations must prioritize diversity, equity, and inclusion (DEI) for a multitude of reasons. The purpose of this study was to determine how agricultural and food companies on the 2021 Fortune 500 list demonstrated a commitment to DEI efforts on their corporate websites. Thus, we analyzed the DEI website of each food and agricultural company listed on the 2021 Fortune 500 list. Quantitatively, most websites only required two clicks to …
Reporting Expertise In Agricultural Communications, Education, Extension, And Leadership Research: The Development Of An Expertise Rubric, Lori M. Costello, Billy R. Mckim, Allison L. Dunn
Reporting Expertise In Agricultural Communications, Education, Extension, And Leadership Research: The Development Of An Expertise Rubric, Lori M. Costello, Billy R. Mckim, Allison L. Dunn
Journal of Applied Communications
This exploratory quantitative study assessed 149 behaviors, characteristics, and techniques considered indicative of expertise to determine what social scientists in Agricultural Communications, Education, Extension, and Leadership (ACEEL) disciplines value. A total of 731 social scientists from 25 land-grant universities across the United States surveyed in the fall of 2018 served as the population for this study. Using Principal Component Analysis (PCA), 10 constructs describing expertise were identified. A list of the 10 constructs was presented to faculty representing the ACEEL disciplines who helped determine what the constructs collectively measured, resulting in a label for each construct. The behaviors, characteristics, and …
Instagram As A Tool Of Diffusion For The Livestock Industry, Savannah Locke, Karen Hiltbrand, Katie Corbitt, Darcey Richburg, David Shannon, Soren P. Rodning, Jason T. Sawyer, Don Mulvaney
Instagram As A Tool Of Diffusion For The Livestock Industry, Savannah Locke, Karen Hiltbrand, Katie Corbitt, Darcey Richburg, David Shannon, Soren P. Rodning, Jason T. Sawyer, Don Mulvaney
Journal of Applied Communications
Studies have shown that more people are getting their information through social media (SM). With so much misinformation presented in global media, it is difficult for consumers to distinguish what is true and what isn’t. With negative images and minimal context, consumers have a tendency to believe and trust what they see on SM. After IRB approval, a survey study was launched on Qualtrics and accessed via email. Using Instagram as platform, this study presented 5 cognitively and 5 emotionally oriented posts focused on the aspects of animal welfare, diet/health, and environment/sustainability. Prior to viewing the Instagram posts, study participants …
Drivers Of Farmers’ Adoption Of Hermetic Storage Bags In Ghana, Namah Taku-Forchu, Misty D. Lambert, Michael S. Retallick, Jonathan D. Ulmer, George P. Opit
Drivers Of Farmers’ Adoption Of Hermetic Storage Bags In Ghana, Namah Taku-Forchu, Misty D. Lambert, Michael S. Retallick, Jonathan D. Ulmer, George P. Opit
Journal of International Agricultural and Extension Education
Post-harvest loss is a global challenge due to its serious threat to food security. Hermetic storage bags offer one way to combat the loss of food after harvest. The rate at which farmers adopt hermetic bags largely depends upon their access to information and training about the technology. The adoption of hermetic storage bags in Dormaa, Ghana, was the focus of this quantitative cross-sectional research study. This study sought to describe maize farmers’ perceptions of the hermetic storage bags in Dormaa, Ghana, based on the perceived innovation attributes and to ascertain farmers’ stages of adoption of the hermetic storage bags …
Ready, Set, Communicate: Measuring Usability Of Instructional Modules Designed To Improve Communications Skills Of Students Studying Agricultural Sciences, Theresa Pesl Murphrey, Audra W. Richburg, Holli R. Leggette, Shannon L. Norris-Parish, Jean A. Parrella
Ready, Set, Communicate: Measuring Usability Of Instructional Modules Designed To Improve Communications Skills Of Students Studying Agricultural Sciences, Theresa Pesl Murphrey, Audra W. Richburg, Holli R. Leggette, Shannon L. Norris-Parish, Jean A. Parrella
Journal of Applied Communications
Well-developed communications skills are essential to a proficient agricultural workforce. Online instruction via reusable learning modules (RLMs) is one way agricultural science faculty can provide their students with expert communications skills training. Although RLMs have many benefits, their value degrades rapidly if the learner cannot access or use the technology efficiently. Therefore, online instruction must be tested to ensure usability. The purpose of our study was to assess the usability of RLMs developed to bolster the communications skills of students studying in the agricultural sciences and provide guidance for future curricula and online instruction development. We used quantitative and qualitative …
Barriers To Exercise In A Medical Unit Of Us Army Reservists: An Exploratory Study, Madelyn B. Huhn, Elizabeth A. Kleitz, Namuna Sunar
Barriers To Exercise In A Medical Unit Of Us Army Reservists: An Exploratory Study, Madelyn B. Huhn, Elizabeth A. Kleitz, Namuna Sunar
Undergraduate Research Journal for the Human Sciences
Military Reservist healthcare workers must meet physical fitness standards similar to those on active duty. They, however, experience a unique occupational environment as citizen Soldiers. Their civilian careers as healthcare workers and their positions in the military both demand shift work, long hours, and critical response to high stress events. For a small group of Reservists working in civilian healthcare occupations who also serve in medical roles in the military, this exploratory study aimed to describe any perceived barriers to exercise. Although over 60% of respondents to an exercise barriers scale perceived physical and social health as the top benefits …
Barriers To Exercise In A Medical Unit Of Us Army Reservists: An Exploratory Study, Madelyn B. Huhn, Elizabeth A. Kleitz, Namuna Sunar
Barriers To Exercise In A Medical Unit Of Us Army Reservists: An Exploratory Study, Madelyn B. Huhn, Elizabeth A. Kleitz, Namuna Sunar
Undergraduate Research Journal for the Human Sciences
Military Reservist healthcare workers must meet physical fitness standards similar to those on active duty. They, however, experience a unique occupational environment as citizen Soldiers. Their civilian careers as healthcare workers and their positions in the military both demand shift work, long hours, and critical response to high stress events. For a small group of Reservists working in civilian healthcare occupations who also serve in medical roles in the military, this exploratory study aimed to describe any perceived barriers to exercise. Although over 60% of respondents to an exercise barriers scale perceived physical and social health as the top benefits …
Exploring The Applicability Of The Science Communication Research Agenda To Agricultural Communications Scholarship, Jean A. Parrella, Holli R. Leggette, Madalynn P. Kainer, Mckenna L. Bush
Exploring The Applicability Of The Science Communication Research Agenda To Agricultural Communications Scholarship, Jean A. Parrella, Holli R. Leggette, Madalynn P. Kainer, Mckenna L. Bush
Journal of Applied Communications
Agricultural communications scholars do not use a national research agenda to guide their research, which could be limiting the impact and rigor of the discipline. In this commentary, we argue that agricultural communications scholars should adopt the science communication research agenda published by the National Academies of Sciences, Engineering, and Medicine in 2017 because the goals of science communication, outlined in the agenda, are relevant to agriculture. Members of the committee who developed the agenda study science communication in contexts of food, agriculture, life sciences, the environment, political science, health, nutrition, and psychology, among others. They developed the agenda with …
External Perceptions Of The Oklahoma Youth Expo's March 2020 Covid-19 Response, Bree Rosman, Quisto Settle, Nathan Smith, Morgan Pfeiffer
External Perceptions Of The Oklahoma Youth Expo's March 2020 Covid-19 Response, Bree Rosman, Quisto Settle, Nathan Smith, Morgan Pfeiffer
Journal of Applied Communications
Livestock shows are a prevalent part of youth agricultural programs in the United States, but they are not well understood, particularly in terms of risk and crisis communication. Through in-depth qualitative interviews, this study evaluated the perceptions of Oklahoma agricultural education instructors, Extension agents, and parents of youth exhibiting at the 2020 Oklahoma Youth Expo (OYE). The onset of the COVID-19 pandemic caused the stock show to cancel in the middle of its schedule. The study evaluated perceptions of the event through the lens of crisis communication as it relates to brand reputation and crisis management. The study was guided …
The Intersection Of Gender, Media, And Policy: A Qualitative Analysis On Thai Newspaper Coverage Of Women In Agriculture, Morgan A. Richardson Gilley, Richie Roberts, J. Joey Blackburn, Kristin Stair
The Intersection Of Gender, Media, And Policy: A Qualitative Analysis On Thai Newspaper Coverage Of Women In Agriculture, Morgan A. Richardson Gilley, Richie Roberts, J. Joey Blackburn, Kristin Stair
Journal of International Agricultural and Extension Education
Women empowerment and gender equality have been found to be statistically significant and positive predictors of global agricultural development. Therefore, reducing gender disparities can encourage economic progress and growth in developing nations. As such, determining effective ways to stimulate social progress and women’s empowerment has emerged as a critical need. One strategy used to raise the public’s consciousness about gendered issues in Thailand has been through mass media. In response, this study aimed to (1) determine to what extent Thailand’s newspaper coverage focused on topics related to women and the agricultural industry; and (2) describe how women in agriculture …
Farmer-Centered Pesticide Risk Reduction Education In Senegal: A Novel, Participatory Approach, Mary L. Halbleib, Berit Dinsdale
Farmer-Centered Pesticide Risk Reduction Education In Senegal: A Novel, Participatory Approach, Mary L. Halbleib, Berit Dinsdale
Journal of International Agricultural and Extension Education
As pest pressures continue to intensify across Sub-Saharan Africa, many smallholder farmers are increasing their use of pesticides, including highly hazardous options, to meet the market demands for high-quality fresh produce. Many of these farmers, however, have not had access to pesticide risk reduction training or have participated in programs that have not enabled them to protect themselves and their families. Given the risks posed by dried and invisible though still toxic pesticide residues, new forms of information and realistic learning strategies are required. This study combined the innovative Adaptive Learner-Centered Education (ALCE) approach with the Farmer Field School (FFS) …
Going The Distance: Examining The Impact Of A Long-Term International Fellowship, Meikah Dado, Jessica R. Spence, Jack Elliot
Going The Distance: Examining The Impact Of A Long-Term International Fellowship, Meikah Dado, Jessica R. Spence, Jack Elliot
Journal of International Agricultural and Extension Education
AgriCorps, an American organization, created a fellowship program to connect agricultural professionals to school-based agricultural education in developing countries. Previous scholars researched the impacts of international experiences on learners, usually through the lens of short-term study abroad. This study seeks to examine the impact of long-term international fellowship experiences in education and provide recommendations for future like-programs by analyzing the experiences of previous AgriCorps fellows. Fellows lived and taught school-based agricultural education in a community in Ghana or Liberia. Eighteen previous AgriCorps fellows participated in a semi-structured interview through a virtual meeting platform. The interviews were used to collect data …
Podcasts In Production: An Examination Of Current And Best Practices For Agricultural And Natural Resource Podcast Producers, Jacqueline Aenlle, Jamie Loizzo, Lisa K. Lundy, J. C. Bunch, Kevin M. Folta
Podcasts In Production: An Examination Of Current And Best Practices For Agricultural And Natural Resource Podcast Producers, Jacqueline Aenlle, Jamie Loizzo, Lisa K. Lundy, J. C. Bunch, Kevin M. Folta
Journal of Applied Communications
Little research has been done on the production and use of podcasts in the fields of food, agriculture, natural resource, or human sciences (FANRHS). Currently, there is limited information for best practices on creating an effective FANRHS podcast to reach a target public audience. The purpose of this study was to examine existing practices and experiences of FANRHS podcast producers. The findings of this study will be of interest to organizations, institutions, and individuals who currently produce or are interested in producing an educational or science-based podcast. This study provided foundational information on podcast creation and maintenance. Future research should …
Modernizing High School Agricultural Communications Competencies: A National Delphi Study, Mackenzie Atkins, Kati Lawson, Ricky Telg
Modernizing High School Agricultural Communications Competencies: A National Delphi Study, Mackenzie Atkins, Kati Lawson, Ricky Telg
Journal of Applied Communications
The purpose of this study was to identify current competencies needed for high school students to succeed in their agricultural communication courses. This study also identified an ideal introduction level for each competency and provides up-to-date consensus on the most important agricultural communication competencies for high school students as determined by university faculty. Twenty years have passed since secondary agricultural communication competencies have been evaluated at a national level (Akers, 2000). Since then, industry standards have changed, including the emergence of social media, which is reflected in the results of this study. This study was conducted through a two-round Delphi …