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Social and Behavioral Sciences Commons™
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Articles 1 - 5 of 5
Full-Text Articles in Social and Behavioral Sciences
Crisis Communication And Public Relations: How Fairs Communicated Cancellations During The Covid-19 Pandemic, Olivia Mckenna Robinson
Crisis Communication And Public Relations: How Fairs Communicated Cancellations During The Covid-19 Pandemic, Olivia Mckenna Robinson
MSU Graduate Theses
The COVID-19 pandemic halted aspects of a traditional fair including the agriculture, home economics, entertainment, and carnival exhibits that were missed by the diverse stakeholders who enjoy the traditions of this industry. This study examined how fairgoers reacted to the news of cancellation and investigated fair managers’ communication decisions. An explanatory sequential (QUANT → QUAL) mixed methods design was used. A survey was conducted asking fairgoers to recall communication strategies and feelings after the communication. A more in-depth focus group with fair managers was hosted to understand how crisis communication was utilized, and if active information seekers versus passive information …
U.S. Geographic Differences In Media Source Use During Covid-19 Shelter In Place Orders, Allison R. Fortner, Kristin Gibson, Alexa Lamm
U.S. Geographic Differences In Media Source Use During Covid-19 Shelter In Place Orders, Allison R. Fortner, Kristin Gibson, Alexa Lamm
Journal of Applied Communications
United States news access patterns may have influenced distribution of misinformation in the COVID-19 infodemic, emphasizing the necessity of targeted communication to increase health literacy during a crisis. This study used sense-making theory to explore information-seeking behaviors of U.S. residents during COVID-19 shelter in place orders. This purpose of this study was to identify media outlets used by U.S. residents to access COVID-19 information and determine if access differed according to geographic region. A representative survey of U.S. residents aged 18 or older (N = 1,048) revealed the mainstream media outlets used most were domestic government-based sources. Northeastern …
Assessment Of Students’ Crisis Communications Skill Increase Based On Classroom Instruction And Second Life™ Training, Gregory C. Jernigan, Jessica R. England, Leslie D. Edgar
Assessment Of Students’ Crisis Communications Skill Increase Based On Classroom Instruction And Second Life™ Training, Gregory C. Jernigan, Jessica R. England, Leslie D. Edgar
Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences
Crisis communication training and skill development are critical to ensure the sustainability of the agriculture industry. The purpose of this study was to assess students’ perceptions of knowledge, ability, and skills on select crisis-related skills, tasks, and activities in order to identify the potential effectiveness of a Second LifeTM (SL) simulation. Pre- and post-test data were collected to determine the potential changes in skill in the seven crisis communication constructs of (a) related knowledge; (b) mass, group, and intrapersonal communications; (c) contingency planning; (d) use of related supplies and tools; (e) identifying learning and training needs; (f) related areas of …
Crisis Communication Needs Assessment: A Delphi Study To Enhance Instruction For Agricultural Communicators And Other Stakeholders, Allyson Ceary Mcguire
Crisis Communication Needs Assessment: A Delphi Study To Enhance Instruction For Agricultural Communicators And Other Stakeholders, Allyson Ceary Mcguire
Graduate Theses and Dissertations
Agricultural communicators and industry stakeholders need to be able to develop, prepare and implement crisis communication plans to help assure the sustainability of the agriculture industry should a crisis event occur. A thorough exploration of possible options and needs for training crisis communicators is a needed study in the agriculture industry. Students learning to prepare for managing crises in real life situations are rarely taught in a hands-on, experiential manner. Students can read and analyze case studies pertaining to crises, but without having an actual crisis; little means exist for preparing students for real world situations. There is a need …
Industry Professionals’ Perceptions Of Crisis Communications Educational Needs For New Professionals And Best Practices For Second Life© Simulations, Kristin M. Pennington, Leslie D. Edgar
Industry Professionals’ Perceptions Of Crisis Communications Educational Needs For New Professionals And Best Practices For Second Life© Simulations, Kristin M. Pennington, Leslie D. Edgar
Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences
Crises impacting agriculture cost the nation billions of dollars in expenses and lost revenues annually. Organizations and governmental agencies continue to refocus energies on improving crisis communication plans in an effort to lessen economic impacts of unanticipated events. This study brought together an advisory team of agricultural communications professionals to gather perceptions of crisis communications educational needs for new professionals and to identify the best practices for using Second Life© (SL), a 3-D virtual world, simulations for training. Advisory team members represented the human, crop, animal, and environmental sectors of the agricultural industry. Perceptions were gathered during a roundtable, open-ended …