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Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Library and Information Science

University of Kentucky

Series

2015

Leadership

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Your Professional Brand, Jennifer A. Bartlett Aug 2015

Your Professional Brand, Jennifer A. Bartlett

Library Faculty and Staff Publications

This column discusses recent publications in the library literature on the topic of professional marketing and promotion in the context of defining and establishing personal brands.


Blowing Our Own Horns: Library Marketing As An Essential Management Skill, Jennifer A. Bartlett May 2015

Blowing Our Own Horns: Library Marketing As An Essential Management Skill, Jennifer A. Bartlett

Library Faculty and Staff Publications

This New and Noteworthy review column presents a few recent, representative books and articles on library marketing and public relations, focusing on the importance of these areas in the library manager's skillset.