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Full-Text Articles in Social and Behavioral Sciences

Annual Report, 2014-15, University Of Mississippi. School Of Journalism And New Media, Will Norton Jr. Jun 2015

Annual Report, 2014-15, University Of Mississippi. School Of Journalism And New Media, Will Norton Jr.

Annual Reports

No abstract provided.


Soul Food: An Interpretation Of The History, Significance And Southern Roots Of The American Cuisine, Sarah Bracy Penn Jan 2015

Soul Food: An Interpretation Of The History, Significance And Southern Roots Of The American Cuisine, Sarah Bracy Penn

Honors Theses

This thesis is a collection of stories in which I explored several facets of soul food, the cuisine of the American South. It uses soul food as a prism to view the cuisine's connections to race, politics, economics, class, history and social consequences. Rather than write an academic paper, I presented my findings in a series of articles based on live interviews with food historians, culinary writers, entrepreneurs and chefs. I also examined various books, articles and blogs written by these culinary writers. This is not a comprehensive history of the cuisine, nor does it attempt to take sides with …


Millennial Specific Techniques For Nonprofit Marketing Communications: A Messaging Study For World Relief, Taylor M. Davenport Jan 2015

Millennial Specific Techniques For Nonprofit Marketing Communications: A Messaging Study For World Relief, Taylor M. Davenport

Honors Theses

Nonprofit organizations are quickly catching up to for profit companies in their marketing communications endeavors. World Relief, a faith-based nonprofit organization that strives to empower the vulnerable, is one of those organizations. While they have made huge strides in recent years, they are missing the mark when it comes to reaching millennials. This thesis sought to research effective millennial specific messaging techniques and implement an integrated marketing communications (IMC) campaign using the findings. This thesis compiles research on millennials from the Pew Research Center and other sources as a background for primary research. A survey and focus group were conducted …


Italians In The Delta: The Evolution Of An Unusual Immigration, Camille Elise Mullins Jan 2015

Italians In The Delta: The Evolution Of An Unusual Immigration, Camille Elise Mullins

Honors Theses

This thesis explores the extraordinary immigration of Italians to the Delta from when they first came in 1895 to modern day. This project updates the Delta Italians' status within the modern era and explores their rise from lowly tenant farmers to some of the largest farm owners in the Delta. In particular, it looks at the Italians through the prism of discrimination, farming and fascinating personalities who have attempted to preserve its history. By using live interviews and journalistic story telling techniques, I hope to give people a flavor of what the early settlers were like and how their culture …


A Tapestry Of War: Three Veterans' Stories, Clancy Lane Smith Jan 2015

A Tapestry Of War: Three Veterans' Stories, Clancy Lane Smith

Honors Theses

The purpose of this thesis is to record and preserve the memories of American war veterans living in the Oxford area. The researcher interviewed local veterans and recorded their recollections in a narrative way, similar to how a feature story is written for publication in a newspaper or magazine. The results of this project demonstrate the stark contrast in a veterans' experiences based on differences in background, faith, family and decision-making. The stories are written so that they might be passed on to future generations.


A Woman's Right: Promoting The Pursuit Of Gender Equality In The Workplace, Lauren Elizabeth Walker Jan 2015

A Woman's Right: Promoting The Pursuit Of Gender Equality In The Workplace, Lauren Elizabeth Walker

Honors Theses

This thesis examines four questions. What is gender inequality, what is its level in the workplace especially in the public relations field, why does it exist, and what can we do to change that? Finally, an integrated marketing communications campaign will be planned to address the issue among students at the University of Mississippi The first chapter of this thesis examines the current level of gender inequality in the workplace and why these barriers exist in the workplace. In 2013, it was found that ratio of women's and men's median annual earnings was 78.3 percent for full-time/year round workers (Hartmann,1). …


An Examination Of Crisis Communications At Major Mississippi Universities, Virginia W. Mayo Jan 2015

An Examination Of Crisis Communications At Major Mississippi Universities, Virginia W. Mayo

Honors Theses

This thesis will examine current theory in how to prepare for, handle and communicate in a crisis supported by extensive research. The first chapter includes case studies from other college campuses, the importance of a crisis management plan, and dealing with the media in crisis situations. Next, the crisis communications theories will be applied to three major Mississippi universities through examination from interviews and the study of past crises at these universities. Interviews were conducted via email and in person, depending on the location of the school. The three Mississippi universities examined are The University of Southern Mississippi, Mississippi State …


Media Insensitivity To People Of Color: A Comparison And Contrast Of How African Americans Are Portrayed In Mainstream Media To White Americans, Tyler Carter Jan 2015

Media Insensitivity To People Of Color: A Comparison And Contrast Of How African Americans Are Portrayed In Mainstream Media To White Americans, Tyler Carter

Electronic Theses and Dissertations

July 13, 2013, I in my great-grandmother’s house with my eyes glued to CNN waiting to see George Zimmerman charged in the shooting death of Trayvon Martin. After the verdict of not guilty was read, I remember tuning into social media and seeing people who looked like me tweet about how disappointed they were in the “system.” Leading up to the Zimmerman trial, I paid attention to how mainstream media intentionally tried to defame Trayvon Martin’s character. Headlines read “Trayvon Martin was a weed smoker” and “Martin was suspended from school.” Fast-forward to August 5, 2014, a teen by the …