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Social and Behavioral Sciences Commons™
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Articles 1 - 3 of 3
Full-Text Articles in Social and Behavioral Sciences
Social Media And Public Education: The Use Of Social Media By The San Luis Obispo County Office Of Education, Chelsea Janee Harden
Social Media And Public Education: The Use Of Social Media By The San Luis Obispo County Office Of Education, Chelsea Janee Harden
Journalism
The growing number of negative news stories regarding public education has presented school officials and administrators with the difficult task of developing plans to combat this negative attention and promote public education. School districts nationwide have looked to social media as a tool to communicate a positive message about public education. This paper addresses how the San Luis Obispo County Office of Education (SLOCOE) can utilize social media to target the public; in particular, those without children in public education. It is those people who school administrators are most concerned about because they may be unaware of where these publics …
Youtube For Doc Burnstein's Ice Cream Lab: Employee Training And Social Media Pr/Marketing Through The Use Of Video Production, Lauren Margaret Scott
Youtube For Doc Burnstein's Ice Cream Lab: Employee Training And Social Media Pr/Marketing Through The Use Of Video Production, Lauren Margaret Scott
Journalism
Every small business owner is looking for ways to improve their customer base and increase their profits with the smallest amount of investment possible. Two of the most important elements of successful small restaurants are consistent employee training and PR/marketing strategies. This paper addresses the importance of effective employee training methods and PR/marketing methods. The effectiveness of YouTube videos is addressed as it pertains to Doc Burnstein’s Ice Cream Lab in Arroyo Grande, California. There is a focus on two-way communication and communication with publics.
Social Media: The Use Of Facebook And Twitter To Impact Political Unrest In The Middle East Through The Power Of Collaboration, Sarah Danielle Goodman
Social Media: The Use Of Facebook And Twitter To Impact Political Unrest In The Middle East Through The Power Of Collaboration, Sarah Danielle Goodman
Journalism
The power of social media sites like Facebook and Twitter are often overlooked and unaccounted for. The revolutionary and unprecedented political changes in the Middle East have changed the way the world uses and now views these platforms. This study addresses the transformation of both the Middle East and social media, alongside each other. In addition, it discusses how young activists utilized these tools in order to unite and therefore produce radical alteration of Middle Eastern governments, what these governments did in an attempt to preserve control and how the United States got involved.