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The Real Housewives, Gendered Affluence, And The Rise Of The Docusoap, Alison Brzencheck, Mari Castañeda
The Real Housewives, Gendered Affluence, And The Rise Of The Docusoap, Alison Brzencheck, Mari Castañeda
Communication Department Faculty Publication Series
In this paper we position gendered affluence as a representational trend in dramatic comedies (e.g., Sex and the City [SATC]) and docusoaps (e.g., The Real Housewives [TRH]) that coalesces around themes like hyper-femininity, nouveau riche values, and conspicuous lifestyle. Through our analysis we suggest that institutional practices (identity politics, cybernetic commodification, and post-feminist technological interactivity) situated in a neoliberal context and a remediated environment enable the systematic reproduction of gendered affluence in the broader landscape of women’s television. The process of remediation is used as a lens to examine how the docusoap differs from (the immediacy …