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Social and Behavioral Sciences Commons

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Feminist, Gender, and Sexuality Studies

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Arcadia University

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Gender

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Full-Text Articles in Social and Behavioral Sciences

The Pink And Blue Problem: Altercasting In Gendered Advertising, Abigail Benn Jan 2020

The Pink And Blue Problem: Altercasting In Gendered Advertising, Abigail Benn

Capstone Showcase

When you meet a baby for the first time, and you don’t know its sex, if its wearing pink clothes, most people will automatically assume it’s a girl; or if they’re wearing blue clothes, it’s automatically a boy. The pink and blue problem is the enforcing of gender stereotypes through color, associated roles, and imagery. The root of this problem is that many people are unaware of the difference between “sex” and “gender”, and that they can be mutually exclusive. Your sex is the body you’re born with, and all the parts that come with it, while your gender is …


“We’Re Here, We’Re Queer, We Will Not Live In Fear!”: A Content Analysis Exploring Gender Disparity In The Public Reappropriation Of Lgbtq+ Slurs, Nicolas Hall Jan 2020

“We’Re Here, We’Re Queer, We Will Not Live In Fear!”: A Content Analysis Exploring Gender Disparity In The Public Reappropriation Of Lgbtq+ Slurs, Nicolas Hall

Capstone Showcase

As minorities, members of the LGBTQ+ community have faced many hardships throughout history, such as the use of language as a weapon against them. However, this research explores the public display of linguistic reappropriation of LGBTQ+ derogatory language and terms within the community. Throughout history, the use of slurs (e.g. faggot and dyke) and their social definitions have shifted from having no connection to the community to directly affected these individuals. These terms have been used to demonize members of the LGBTQ+ community for decades. Despite this reality, there are some scholars who suggest that these terms are being reappropriated, …