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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

“What Planet Are You On” - Making Meaning Of Sustainability Through Storytelling, Nancy T. Ladeinde Jan 2024

“What Planet Are You On” - Making Meaning Of Sustainability Through Storytelling, Nancy T. Ladeinde

Masters Theses

The term “Sustainability” has come to stay as it is deeply integrated into our everyday life, although it seems complex to understand and engage with. The purpose of this thesis is to know how Unilever, a global consumer goods organization, makes meaning of its sustainability efforts. The method used to achieve this is a thematic analysis of Unilever’s campaign “What Planet Are You On?” a brand campaign documenting their sustainability efforts. Building on storytelling as a theoretical framework, it delves into the strategic use of stories as a communication tool for sustainability efforts, emphasizing its impact on brand narrative, stakeholder …


Assessing The Knowledge On Sustainability And Barriers To Daily Sustainable Practices Among Faculty And Students In Higher Education: The Case Of Eastern Illinois University, Joel Edem Holison Jan 2023

Assessing The Knowledge On Sustainability And Barriers To Daily Sustainable Practices Among Faculty And Students In Higher Education: The Case Of Eastern Illinois University, Joel Edem Holison

Masters Theses

The concept of sustainable development gained prominence with the publication of the Brundtland Report, which emphasized economic progress without jeopardizing future generations' well-being. Following that, the Education for Sustainability (EfS) program was created by the United Nations to raise sustainability awareness. However, the transition to sustainable living is fraught with difficulties, including a lack of knowledge, financial constraints, infrastructure gaps, and political ideologies. This study focuses on sustainable practices among Eastern Illinois University (EIU) students and faculty, as well as the barriers to daily sustainable behaviors. As independent variables influencing sustainable practices, the study evaluates sustainability knowledge/awareness, personal financial situation, …


The Impact Of Kaiser Bauxite Company On Western St. Ann Parish, Jamaica, Shirley A. Anderson Hallaron Jan 1972

The Impact Of Kaiser Bauxite Company On Western St. Ann Parish, Jamaica, Shirley A. Anderson Hallaron

Masters Theses

No abstract provided.