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Social and Behavioral Sciences Commons

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Economics

2010

Bryant University

Marketing

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Full-Text Articles in Social and Behavioral Sciences

Major League Baseball: America’S Recession-Proof Pastime, Mark Mcdonnell Apr 2010

Major League Baseball: America’S Recession-Proof Pastime, Mark Mcdonnell

Honors Projects in Finance

This project is a study which examines how attendance levels in Major League Baseball stadiums have been impacted by the current recession in the United States which began in October 2007. Research on attendance during past recessions has shown a strong relationship that during downtrends in the economy, baseball attendance levels generally do not suffer. Using an ordinary least squares regression, independent variables including; percent change in ticket price from previous season, distance to closest competitor, percent change in ticket price of the closest competitor, winning percentage during previous year, winning percentage during current year, unemployment rate during current year, …