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Cross-Cultural Study Of Maslow's Need Theory Of Motivation, Jitendra N. Mishra

Theses

Abraham H. Maslow's Need Theory of Motivation was subjected to a cross-cultural scrutiny to see if his theory has universal application. It was thus also intended, to make a contribution to his theory since today, global interdependence is no longer a matter of belief, preference or choice. Rather, it is an inescapable reality.

To achieve this goal, an extensive Literature Survey was undertaken. It was found that his theory is more consistent with American value system. Nevertheless, if care is exercised, his theory can be useful in International context too, with some necessary modifications.

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