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Full-Text Articles in Social and Behavioral Sciences
Innovation Governance: How Proactive Is Your Board?, Jean-Philippe Deschamps
Innovation Governance: How Proactive Is Your Board?, Jean-Philippe Deschamps
Asian Management Insights
Ten good board practices on innovation.
Mood Self-Assessment On Smartphones, Le Minh Khue, Eng Lieh Ouh, Stan Jarzabek
Mood Self-Assessment On Smartphones, Le Minh Khue, Eng Lieh Ouh, Stan Jarzabek
Research Collection School Of Computing and Information Systems
Mood has been systematically studied by psychologists for over 100 years. As mood is a subjective feeling, any study of mood must take into account and accurately capture user’s perception of an experienced feeling. In last 40 years, a number of pen-andpaper mood self-assessment scales have been proposed. Typically, a person is asked to separately rate various dimensions of the experienced feeling (e.g., pleasure and arousal) or mood items (interested, agitated, excited, etc.) on numeric scales (e.g., between 0 and 10). These partial ratings are then combined into an overall mood rating (or into its positive and negative affect). Penand-paper …
Perceptions Of Social Norms Surrounding Digital Piracy: The Effect Of Social Projection And Communication Exposure On Injunctive And Descriptive Norms, Hichang Cho, Siyoung Chung, Anna Filippova
Perceptions Of Social Norms Surrounding Digital Piracy: The Effect Of Social Projection And Communication Exposure On Injunctive And Descriptive Norms, Hichang Cho, Siyoung Chung, Anna Filippova
Research Collection Lee Kong Chian School Of Business
Using a national sample of 620 Internet users in the US, this study examined the extent to which social projection, communication exposure, and an interaction between the two, influenced individuals’ perceptions about two subordinate types of social norms surrounding digital piracy: injunctive norms and descriptive norms. In line with the social projection model, individuals made social estimates about others’ piracy attitudes and behaviors anchoring on their own personal attitudes and behavior. However, frequent communication exposure reduced the degree to which they relied on this egocentric thought process. In addition, the two-way interaction was contingent on another condition (perceiver’s own piracy …
Breaking The News: First Impressions Matter On Online News, Julio Reis, Fabr´Icio Benevenuto, Pedro Olmo, Raquel Prates, Haewoon Kwak, Jisun An
Breaking The News: First Impressions Matter On Online News, Julio Reis, Fabr´Icio Benevenuto, Pedro Olmo, Raquel Prates, Haewoon Kwak, Jisun An
Research Collection School Of Computing and Information Systems
A growing number of people are changing the way they consume news, replacing the traditional physical newspapers and magazines by their virtual online versions or/and weblogs. The interactivity and immediacy present in online news are changing the way news are being produced and exposed by media corporations. News websites have to create effective strategies to catch people’s attention and attract their clicks. In this paper we investigate possible strategies used by online news corporations in the design of their news headlines. We analyze the content of 69,907 headlines produced by four major global media corporations during a minimum of eight …
Advertising In The Digital Age, Singapore Management University
Advertising In The Digital Age, Singapore Management University
Perspectives@SMU
Algorithms, big data and real-time computing are revolutionising the advertising industry, but brands still need to be clear about their business objectives to maximise advertising returns