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Social and Behavioral Sciences Commons

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Communication Technology and New Media

Singapore Management University

Perspectives@SMU

Articles 1 - 7 of 7

Full-Text Articles in Social and Behavioral Sciences

Artificial Intelligence, Real Concerns…And Cash, Singapore Management University Apr 2019

Artificial Intelligence, Real Concerns…And Cash, Singapore Management University

Perspectives@SMU

Regulating development of self-aware robots is crucial. Data privacy is key to user-app power dynamic


Twitter And The Discovery Mindset, Singapore Management University Nov 2018

Twitter And The Discovery Mindset, Singapore Management University

Perspectives@SMU

Understanding how social media is consumed can help make an ad more easily recalled


Operating A Digital Marketing Agency Out Of China, Singapore Management University Sep 2018

Operating A Digital Marketing Agency Out Of China, Singapore Management University

Perspectives@SMU

Mobile Now has to contend with the Great Firewall of China but the opportunities for growth outweigh the technical obstacles


Advertising In The Digital Age, Singapore Management University Apr 2015

Advertising In The Digital Age, Singapore Management University

Perspectives@SMU

Algorithms, big data and real-time computing are revolutionising the advertising industry, but brands still need to be clear about their business objectives to maximise advertising returns


Living In Digital Asia: Better, Faster, Stronger?, Singapore Management University Jan 2013

Living In Digital Asia: Better, Faster, Stronger?, Singapore Management University

Perspectives@SMU

The rate at which Asia is embracing technology is simply "amazing", according to Olivier Muehlstein, principal consultant at the Boston Consulting Group. “It's astounding how digitally engaged and active people are in this part of the world. Southeast Asia is extremely connected; it's an anomaly,” he said, and cautioned that an important consequence from all of these changes, is that privacy does not exist anymore.


Twitter: High On Celebrity Gossip, Low On News Discussion, Singapore Management University May 2012

Twitter: High On Celebrity Gossip, Low On News Discussion, Singapore Management University

Perspectives@SMU

Twitter is regarded as a highly popular platform for online communications. It was said to have played a role in facilitating – 140 characters at a time – social movements that supported key events such as the Arab Spring. And because Twitter messages (or 'tweets' as they are called) are compact and quickly transmitted, they are widely used to spread and share breaking news, personal updates and spontaneous ideas.


The Central Role Of Information Systems In Managing Crises, Singapore Management University Feb 2012

The Central Role Of Information Systems In Managing Crises, Singapore Management University

Perspectives@SMU

Crisis management research recognises the importance of timely information in coordinating a suitable and rapid crisis response. However, the transmission of information would depend on the information systems assets available, how they work with other resources and how they facilitate coordination – areas that have not received much scholarly attention.