Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 3 of 3
Full-Text Articles in Social and Behavioral Sciences
"Bring The Fan To The Game:" Football, Baseball, And The Transformation Of Sports Television Into Entertainment, Ethan Collins
"Bring The Fan To The Game:" Football, Baseball, And The Transformation Of Sports Television Into Entertainment, Ethan Collins
Theses and Dissertations
This thesis analyzes the growing symbiosis of the sport-television relationship as it evolved during the 1960s. Professional football and baseball are primarily considered they demonstrate the ways television impacted local and national audiences. Football embraced television as a way to disseminate the game to a wider, national audience. Baseball, because of its long history as a local attraction, resisted the encroachment of television. Baseball prioritized the live game over the televised version, while football became more visually descriptive for viewers and took on characteristics of entertainment programming. These changes were technologically, industrially, and economically based, and this thesis discusses the …
Fans Don't Boo Nobodies: Image Repair Strategies Of High-Profile Baseball Players During The Steroid Era, Kevin R. Nielsen
Fans Don't Boo Nobodies: Image Repair Strategies Of High-Profile Baseball Players During The Steroid Era, Kevin R. Nielsen
Theses and Dissertations
Baseball's Steroid Era put many different high-profile athletes under pressure to explain steroid allegations that were made against them. This thesis used textual analysis of news reports and media portrayals of the athletes, along with analysis of their image repair strategies to combat those allegations, to determine how successful the athletes were in changing public opinion as evidenced through the media. The contexts, media reports, and strategies of Jason Giambi, Mark McGwire, Andy Pettitte, and Roger Clemens were analyzed and revealed important implications involving effective use of image repair strategies. They provided a deeper framework for the success of mortification …
Monarch Cheers, Integration Whimpers, And A Loyalty Conflict: Kansas City Call's Coverage Of The Black Yankees, 1937-1955, Eric M. Eames
Monarch Cheers, Integration Whimpers, And A Loyalty Conflict: Kansas City Call's Coverage Of The Black Yankees, 1937-1955, Eric M. Eames
Theses and Dissertations
Already regarded as one of the top teams in Negro League baseball, the Kansas City Monarchs became known as a powerhouse unit in the 1930s and 40s. They rolled into towns with lights, amazing athletes, and competitive play. They won championship after championship during these years as Kansas City baseball fans strongly supported them. As they became an integral part of the city, the Monarchs' success, open-seating policy, and jazzy home openers fostered a large following of mixed-race fans. The local black newspaper, the Kansas City Call, held them up on a pedestal, while sportswriters for the mainstream Kansas City …