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Social and Behavioral Sciences Commons™
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- Advertising -- Psychological aspects (1)
- Advertising -- Research (1)
- Business communication -- Data processing (1)
- Business enterprises -- Communication systems (1)
- Chiapas (Mexico) -- History -- Peasant Uprising 1994- (1)
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- Children of immigrants -- Education -- Social aspects -- California -- Riverside (1)
- China -- Social life and customs (1)
- Communication -- Methodology (1)
- Communication and technology (1)
- Communication in organizations -- Data processing (1)
- Community development -- California -- Riverside (1)
- Comparative advertising (1)
- Computer networks -- Evaluation (1)
- Computers -- Social aspects (1)
- Consumer behavior -- Cross-cultural studies (1)
- Consumers -- France -- Attitudes (1)
- Consumers -- United States -- Attitudes (1)
- Consumers' preferences -- France (1)
- Consumers' preferences -- United States (1)
- Culture and globalization -- Latin America (1)
- Dominance (Psychology) -- United States (1)
- East Desert Unified School District -- California -- Riverside (1)
- Education -- Parent participation -- California -- Riverside (1)
- Ejército Zapatista de Liberación Nacional (Mexico) (1)
- Electronic commerce -- Social aspects -- Latin America (1)
- Environmental Systems Research Institute ESRI (1)
- Family services (1)
- Family services -- California -- Riverside (1)
- Globalization -- Social aspects (1)
- Information networks (1)
Articles 1 - 6 of 6
Full-Text Articles in Social and Behavioral Sciences
Values And Symbols: An Intercultural Analysis Of Web Pages On The Internet, Aura Constanza Mosquera
Values And Symbols: An Intercultural Analysis Of Web Pages On The Internet, Aura Constanza Mosquera
Theses Digitization Project
The author examines how a North American commercial Web site developed by Environmental Systems Research Institute serves as a vehicle through which American hegemony and cultural imperialism are propagated to Latin America. The author argues that the content of the web site pages, which contain American cultural symbols and values, may serve to influence or change the values of its Latin American visitors.
A Comparison Of Women's Roles As Portrayed In Taiwanese And Chinese Magazine Print Advertising, Yi-Chen Yang
A Comparison Of Women's Roles As Portrayed In Taiwanese And Chinese Magazine Print Advertising, Yi-Chen Yang
Theses Digitization Project
The purpose of this project was to examine the similarities and differences in magazine advertisements directed to women in China and Taiwan. Through content analysis of advertisments in these two countries, the researcher identified how women were portrayed and the social values or lifestyle attributed to them of each society.
Creating Community Through Communication: The Case Of East Desert Unified School District, Michelle Elizabeth Shader
Creating Community Through Communication: The Case Of East Desert Unified School District, Michelle Elizabeth Shader
Theses Digitization Project
East Desert Unified School District (EDUSD) serves many immigrant, migrant, and first generation students. The objective of this thesis is to identify the community processes and channels used that it serves. Organizationally, the interractions between the district and its communities will be studied from a systems perspective. Intercultural communication theories and organizational communication theories provide lenses for examining the communication processes occuring between the communbity and organization within the district, the parents resource service center alone with children and Family Services are grant supported and provide outreach services to community members.
Globalization, Values, And Consumer Trends: A French And Usa Comparison, Alexandre Hatlestad-Shey
Globalization, Values, And Consumer Trends: A French And Usa Comparison, Alexandre Hatlestad-Shey
Theses Digitization Project
This thesis examined how factors such as perceptions of globalization, individual and nationalistic values, and cultural products influenced consumer choice in French and American nationals.
Zapatistas: The Shifting Rhetoric Of A Modern Revolution, Ofelia Morales Bejar
Zapatistas: The Shifting Rhetoric Of A Modern Revolution, Ofelia Morales Bejar
Theses Digitization Project
This thesis studies the rhetoric of the Zapatista Revolution and social movement through the analysis of Zapatista messages using the method of cluster criticism. It explores changes in the rhetoric of confrontation and the rhetoric of peace used by the Zapatistas to further their cause during the last ten years of the revolution.
The Effect Of Computer Mediated Communication To Communication Patterns, Elena Methawut
The Effect Of Computer Mediated Communication To Communication Patterns, Elena Methawut
Theses Digitization Project
Computer mediated communication (CMC) fundamentally influences the function of communication. It influences the organization's management and administration, but it most affects the dynamics of middle and lower level employees. The most simplistic model is that of an electronic office in which its employees need to know and understand the role of CMC. The purpose of this study is to investigate the performance and satisfaction of co-workers who use CMC to communicate within their organization, and to check employees' performance when using CMC.