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A Textual Analysis Comparing The Content Of "Black Enterprise," "Forbes," And "Fortune" Magazines And The Message Each Presents To Its Readers, Karen M. Rowley
A Textual Analysis Comparing The Content Of "Black Enterprise," "Forbes," And "Fortune" Magazines And The Message Each Presents To Its Readers, Karen M. Rowley
LSU Master's Theses
A study of Forbes, Fortune, and Black Enterprise magazines finds that the two mainstream business publications—Forbes and Fortune—provide virtually no coverage of Blacks and the black business community, thereby helping to perpetuate the white-dominated view of society that places minorities in general—and Blacks in particular—outside the norm. Black Enterprise, on the other hand, continues in the long tradition of the black press, providing an alternative view of society through its focus on the black business community.