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Social and Behavioral Sciences Commons™
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Articles 1 - 6 of 6
Full-Text Articles in Social and Behavioral Sciences
Understanding The Effectiveness Of Product Placement: The Roles Of Placement Congruency And Information Processing, Kavita Jayaraman, Jing Zhang
Understanding The Effectiveness Of Product Placement: The Roles Of Placement Congruency And Information Processing, Kavita Jayaraman, Jing Zhang
Faculty Publications
This project examined the influence of placement congruency and information processing on the effectiveness of product placement in a TV sitcom. In an experiment, we found that compared to an incongruently placed product, a congruently placed product elicited lower level of product recall, but more favorable product attitudes among respondents. Moreover, this attitudinal effect was more pronounced when the respondents engaged in incidental (vs. deliberate) information processing when they watched the TV program.
Membership In A Particular Social Group: International Journalists And U.S. Asylum Law, Edward L. Carter, Brad Clark
Membership In A Particular Social Group: International Journalists And U.S. Asylum Law, Edward L. Carter, Brad Clark
Faculty Publications
At least thirty non-U.S. journalists in the last decade have argued in U.S. Courts of Appeal that U.S. immigration authorities erroneously denied their asylum applications based on persecution in their native countries. ... Still, journalists persecuted in their home countries for their journalism work might better fit the statutory qualifications for asylum --primarily persecution on account of race, religion, nationality, political opinion or membership in a "particular social group"--than the U.S. immigration system sometimes acknowledges. ... Finally, and most importantly, the asylum seeker bears the burden to establish that he or she is unable or unwilling to return to his …
The Emergence Of Community Radio In The United States: A Historical Examination Of The National Federation Of Community Broadcasters, 1970 To 1990, Michael William Huntsberger
The Emergence Of Community Radio In The United States: A Historical Examination Of The National Federation Of Community Broadcasters, 1970 To 1990, Michael William Huntsberger
Faculty Publications
The National Federation of Community Broadcasters is the oldest and largest organization of community-oriented, nonprofit radio stations in the United States. Nevertheless, only a handful of scholars have considered the NFCB and its place in the history of mass media in the U.S. In the years leading up to and following the establishment of the NFCB in 1975, the public policy environment that guided the activities noncommercial radio, and all of American mass media, changed dramatically. This study provides a historical account of the NFCB during these formative years, and examines the political, economic, and social forces that propelled the …
The New "Podagogy": Incorporating Podcasting Into Journalism Education, Michael Huntsberger, Alan G. Stavitsky
The New "Podagogy": Incorporating Podcasting Into Journalism Education, Michael Huntsberger, Alan G. Stavitsky
Faculty Publications
This report documents the results of a pilot study of the use of podcasting technology in a lower division course at the University of Oregon School of Journalism and Communication. Based on a survey of 209 undergraduate students, the study reports high levels of usage and satisfaction with content and delivery, and suggests the technology added value to class content for students.
Editing Conservatism: How National Review Magazine Framed And Mobilized A Political Movement, Susan Currie Sivek
Editing Conservatism: How National Review Magazine Framed And Mobilized A Political Movement, Susan Currie Sivek
Faculty Publications
This paper examines how National Review magazine helped to spark the 1960s American conservative movement through its particular framing of conservatism, and how the magazine has worked to sustain that influence even until today. Using research on frame alignment in social movements, the first issue of National Review is analyzed and placed in context with contemporaneous events and publications. The creation and editing of the magazine is found to parallel the creative and deliberate framing of the early conservative movement. The implications of National Review’s success for today’s political movements and for creators of political media messages are also …
Newspaper Vs. Non-Newspaper Litigants In The U.S. Supreme Court, 1964-2001, Edward L. Carter, James C. Phillips
Newspaper Vs. Non-Newspaper Litigants In The U.S. Supreme Court, 1964-2001, Edward L. Carter, James C. Phillips
Faculty Publications
Newspapers have been involved as litigants in some of the most significant First Amendment cases to come before the U.S. Supreme Court. Particularly since the groundbreaking case New York Times Co. v. Sullivan in 1964, newspapers have played a prominent role in Supreme Court cases that have defined many important points of First Amendment doctrine and have tested the nation's commitment to freedom of expression. Newspapers have successfully challenged, among other regulations, strict liability for defamation, a mandatory right of reply for political candidates, prior restraint of publication and a courtroom closure order in a high-profile state murder trial. But …