Social and Behavioral Sciences Commons^™

Surveying The Landscape Of Numbers In U.S. News, John Voiklis, Jena Barchas-Lichtenstein, Bennett Attaway, Uduak G. Thomas, Shivani Ishwar, Patti Parson, Laura Santhanam, Isabella Isaacs-Thomas

Numeracy

The news arguably serves to inform the quantitative reasoning (QR) of news audiences. Before one can contemplate how well the news serves this function, we first need to determine how much QR typical news stories require from readers. This paper assesses the amount of quantitative content present in a wide array of media sources, and the types of QR required for audiences to make sense of the information presented. We build a corpus of 230 US news reports across four topic areas (health, science, economy, and politics) in February 2020. After classifying reports for QR required at both the conceptual …

Advice As Metadiscourse: On The Gendering Of Women's Leadership In Advice-Giving Practices, Amaly Santiago

USF Tampa Graduate Theses and Dissertations

This dissertation is about advice as social practice. Specifically, I examine leadership discourse as communicatively constituted and advice-giving as creating a metadiscourse of gendered abilities and leadership asymmetries. In the light of the growing number of initiatives created for women to improve their status as leaders, this project examines leadership, not as a quality, but as discourse: as a communicative dynamic. This is in line with how organizations see leadership when they create leadership programs, for these programs are designed to advise or teach women to be different and better leaders. My purpose is to encourage inclusiveness and contribute to …

Narratives Of Success: How Honors College Newcomers Frame The Entrance To College, Cayla Lanier

USF Tampa Graduate Theses and Dissertations

Starting college marks an important period of transition for young people, as they manage multiple changes at once and begin to establish identities independent from their parents. The first year college student experience has been the focus of a great deal of academic research, as scholars and practitioners seek to discover the best way to support students and ensure they remain successfully enrolled at the university. However, very little of this research attends to the specific experiences of Honors College students. Further, a focus on the communicative process of transitioning, or organizational socialization, may add to what is currently known. …

The Media Reproduction Of Racial Violence: A Content Analysis Of News Coverage Following The Death Of George Floyd Jr., Keylon Lovett

USF Tampa Graduate Theses and Dissertations

The media has played a critical role in reproducing anti-Black violence in the United States, which has often harmed African American communities. Historically, the white press has depicted graphic imagery and descriptions of Black people being brutalized, with little ethical regard to their harmful effects. The Black press has historically challenged negative portrayals in the white media and shown more nuance, to protect the Black audience it represents. This dynamic underpins media depictions of racial violence still seen today. Darnella Frazier’s video capture of George Floyd’s death by Minneapolis police, was widely shared in the weeks following the incident, across …

Advances In Global Services And Retail Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte

University of South Florida (USF) M3 Publishing

This is the second volume of the Advances in Global Services and Retail Management Book Series. This volume has the following parts:

• Part 1: Hospitality and Tourism
• Part 2: Marketing, E-marketing, and Consumer Behavior
• Part 3: Management
• Part 4: Human Resources Management
• Part 5: Retail Management
• Part 6: Economics
• Part 7: Accounting and Finance
• Part 8: Sustainability and Environmental Issues
• Part 9: Information Technology

ISBN: 978-1-955833-03-5

Hospitality and Tourism

• Significance of VR in the spa: A spatial analysis
  • Irini Lai Fun Tang, Schultz Zhi Bin Xu, and Eric Chan
• Social media marketing in rural hospitality and tourism destination research
  • Samuel …

Learning From The Seed: Illuminating Black Girlhood In Sustainable Living Paradigms, Toni Powell Powell Young

USF Tampa Graduate Theses and Dissertations

The contemporary image of sustainable living presents a culturally narrow view of its participants and the manner of engaging in sustainable living paradigms. Through crystallization (Ellingson, 2009) I present a mixed methods approach that emphasizes participant observation, visual, mediated, and discursive analyses, as well as demonstrates the efficacy of Culture Centered Black Feminist Auto/Ethnography. This project seeks to highlight and place within historical context, the ways in which African American girls, who are largely left out of the prevailing image of sustainability, perform and articulate sustainability for themselves, in their homes, and throughout their home communities.

In their everyday lives, …

A Field-Wide Examination Of Cross-Listed Courses In Technical Professional Communication, Carolyn M. Gubala

USF Tampa Graduate Theses and Dissertations

This study assesses cross-listed courses (courses with a mix of undergraduate and graduate students) to uncover current pedagogical and programmatic trends at a field-wide level. The applied mixed-methods study provides important foundational insights into an under researched area in Technical and Professional Communication (TPC). Research questions include: What courses are cross-listed? How does offering these courses affect writing programs and writing program administration? Through the use of three types of data: (1) course data from institutional documents, (2) interview data from program administrators and/or faculty, and (3) pedagogical materials (syllabi and assignment sheets) from the courses supplied by administrators or …

A Comparative Thematic Analysis Of Newspaper Articles In France After The Bataclan And In The United States Of America After Pulse, Simon Rousset

USF Tampa Graduate Theses and Dissertations

This project interrogates unequal power relations that underlie newspaper representation of terrorism and reinforced Orientalism discourse following the 13 November 2015 mass murders in Saint-Denis and Paris, France, and following the 12 June 2016 mass shooting in Orlando, Florida, United States of America (U.S.A.). It was not surprising to bear witness to the ways national media took hold of these major socio-political events. These events, and the stories that have been published about them, are interpreted through the prism of terrorism, moral panic, and Orientalism, in the sense that the media tend to transcribe the shock of the attacks as …

The Extended Parallel Processing Model (Eppm) And Risk Perceptions Of Twitter Messages Related To Covid-19, Muhammad E. Rasul

USF Tampa Graduate Theses and Dissertations

Since its genesis, the novel coronavirus or COVID-19 has claimed millions of lives across the world and has infected many more. The population in the US experienced one of the worst outbreaks of COVID-19 in the world, with the number of deaths rising monolithically at one point. Although the development and inoculation of a large number of the public has helped, newer variants threaten to revitalize the growth and spread of COVID-19. Scholars have extensively studied health messages related to COVID-19 in a variety of contexts. However, little attention has been paid to the risk perceptions of health messages related …

Mitigating Negativity Bias In Media Selection, Gabrielle R. Jarmoszko

USF Tampa Graduate Theses and Dissertations

A growing body of research explores implicit negativity bias and how it influences news selection processes of media consumers. However, very little, if any, research exists exploring how negativity bias in the news selection process can be mitigated. Informed by experimental designs that have proven effective in mitigating other types of implicit bias, this study aimed to investigate whether having consumers commit themselves to definitions of their preferred type of news before engaging in the selection process alters manifestations of negativity bias in the selection. This study tested two hypotheses: H1, that non-committed individuals will have a higher selection frequency …

Adaptive Network Slicing In Fog Ran For Iot With Heterogeneous Latency And Computing Requirements: A Deep Reinforcement Learning Approach, Almuthanna Nassar

USF Tampa Graduate Theses and Dissertations

In view of the recent advances in Internet of Things (IoT) devices and the emerging new breed of smart city applications and intelligent vehicular systems driven by artificial intelligence, fog radio access network (F-RAN) has been recently introduced for the next generation wireless communications. The capability of F-RAN has emerged to overcome the latency limitations of cloud-RAN (C-RAN) and assure the quality-of-service (QoS) requirements of the ultra-reliable-low-latency-communication (URLLC) for IoT applications. To this end, fog nodes (FNs) are equipped with computing, signal processing and storage capabilities to extend the inherent operations and services of the cloud to the edge. However, …

An Examination Of Covid-19 Health Behaviors And Public Health Messaging Using The Health Belief Model And Organization-Public Relationship Quality, Aaron L. Nichols

USF Tampa Graduate Theses and Dissertations

In the context of the most severe pandemic in over 100 years, this study examined public health behavior and public health messaging using the health belief model (HBM) and organization-public relationships (OPR) as frameworks. The study employed a cross-sectional survey of students (N = 288) and employees (N = 203) at a large public university in the southeastern United States. First, the study empirically tested the components of the HBM as determinants of engaging in public health behaviors meant to slow or prevent the spread of COVID-19 and found all components of the model to be significantly related to engaging …

Framing #Metoo Movement In China A Content Analysis Of China Women’S News Coverage, Wenminzi Wu

USF Tampa Graduate Theses and Dissertations

Grounded in the framing theory, this article examined a differential study by content analysis. After the #MeToo movement rapidly trended in at least 85 countries including China, many people’s life and mind have been changed. The purpose of this study was to explore the frames used in the news coverage in China Women’s News referring to sexual harassment/assault and to examine how far the sense of gender equality has been changed in China especially after the #MeToo movement began. The sample came from the online database of a total of 546 relevant coverage from 2014 to 2020 in China Women’s …

No Spanish In Cinderella’S Kingdom: A Situated Ethnography Of Disney World’S Engagement With Elena Of Avalor, Diana Leon-Boys

Communication Faculty Publications

Research indicates that Disney theme parks function as sites of ideological negotiation. This study builds on the research by examining Disney World’s incorporation of its first avowed Latina princess, Elena of Avalor. Bringing together discourses of Latinidad, theme parks, and media, this essay focuses on how the park incorporates Elena into its landscape at the level of production, representation, and audiences. I argue that Disney’s inclusion of Elena, and by extension Latinidad, is malleable, situated within the geographic setting, and dependent on various factors seldom disclosed by the conglomerate. Ultimately, Elena exists as an outsider within the Disney park …

Book Review: Remembrance And Forgiveness: Global And Interdisciplinary Perspectives On Genocide And Mass Violence, Amina Hadžiomerović

Genocide Studies and Prevention: An International Journal

The volume Remembrance and Forgiveness, edited by Ajlina Karamehić-Muratović and Laura Kromják, brings together a diversity of disciplines, authors, and cultural contexts to discuss the legacies of the post-Holocaust era genocides by focusing on the (de)mobilisation of memory in seeking truth, justice, and forgiveness. The book provides a compendious overview of the social, historical, and political contexts behind the insurgencies and gives a better sense of understanding of (the obstacles to) the healing process and reconciliation in the global frame.

Explicating The Process Of Communicative Disenfranchisement For Women With Chronic Overlapping Pain Conditions (Copcs), Elizabeth A. Hintz

USF Tampa Graduate Theses and Dissertations

This dissertation builds upon the extant literature in fields such as medicine, psychology, sociology, women and gender studies, and communication studies to theoretically explicate and develop a measure of the process of communicative disenfranchisement (CD). This dissertation refers to CD in two capacities: (a) as the phenomenon of CD (i.e., a communication construct and process unfolding over time), and (b) as a theoretical framework (i.e., that builds on CIFC tenets and elucidates the phenomenon of CD) which is abbreviated TCD (i.e., theory of communicative disenfranchisement). TCD enables scholars to assess how talk may disempower and empower again individuals and communities …

When I Rhyme It’S Sincerely Yours: Burkean Identification And Jay-Z’S Black Sincerity Rhetoric In The Post Soul Era, Antoine Francis Hardy

USF Tampa Graduate Theses and Dissertations

‌ ‌ The‌ ‌slang,‌ ‌attitude,‌ ‌cultural‌ ‌memory,‌ ‌creativity‌ ‌and‌ ‌innovation‌ ‌of‌ ‌African‌ ‌diasporic‌ ‌youth‌ ‌created‌ ‌a‌ ‌ global‌ ‌cultural‌ ‌movement-hip-hop--that‌ ‌informs‌ ‌all‌ ‌aspects‌ ‌of‌ ‌our‌ ‌society.‌ ‌In‌ ‌this‌ ‌dissertation;‌ ‌ however,‌ ‌I‌ ‌examine‌ ‌how‌ ‌post-soul‌ ‌hip-hop‌ ‌featured‌ ‌black‌ ‌cultural‌ ‌conversations,‌ ‌specifically‌ ‌the‌ ‌ ‘conversation’‌ ‌between‌ ‌Jay-Z‌ ‌and‌ ‌his‌ ‌imagined‌ ‌black‌ ‌audience.‌ ‌Over‌ ‌the‌ ‌past‌ ‌25‌ ‌years‌ ‌Jay-Z‌ ‌has‌ ‌been‌ ‌ known‌ ‌as‌ ‌one‌ ‌of‌ ‌the‌ ‌most‌ ‌acclaimed‌ ‌and‌ ‌successful‌ ‌recording‌ ‌artists‌ ‌of‌ ‌his‌ ‌time;‌ ‌however‌ ‌this‌ ‌study‌ ‌ examines‌ ‌what‌ ‌I‌ ‌term‌ ‌his‌ ‌‌black‌ ‌sincerity‌ ‌rhetoric‌ ‌(BSR)‌.‌ ‌At‌ ‌times‌ ‌Jay-Z‌ ‌is‌ ‌praised‌ ‌for‌ ‌his‌ ‌commitment‌ ‌to‌ ‌ community‌ ‌in‌ ‌verse;‌ …

Women Entrepreneurs In China: Dialectical Discourses, Situated Activities, And The (Re)Production Of Gender And Entrepreneurship, Zhenyu Tian

USF Tampa Graduate Theses and Dissertations

Despite the number of women entrepreneurs on the rise globally, the business world and the identity of the entrepreneur remain to be normed masculine and male gender stereotyped. This male gender stereotyping situates women who practice entrepreneurship in disadvantages, limiting their access to resources on which they depend to make meaning of their activities and identities. This imbalanced masculine gender order also manifests in China’s economy. Women entrepreneurs in China face complex contradictions and challenges when navigating an arena that privileges men and masculinity. However, not much is known about the micro-dynamics of Chinese women’s entrepreneurial experiences in light of …

Peminist Performance In/As Filipina Feminist Praxis: Collaging Stand-Up Comedy And The Narrative Points In Between, Christina-Marie A. Magalona

USF Tampa Graduate Theses and Dissertations

This project documents the interdependent effort between performers, authors, and texts, through re/theorizing the role of the personal narrator in autoperformance as both an individual, and a part of a political collective. Through a scripted and staged performance, studied as the data, I critically engage with representations of first-generation women of color via comediennes (Ali Wong and Cristela Alonzo) and their personal narratives, and dialogically consider moments of dis/identification as a Filipina American.

Rooted in performance in/and communication studies, the overarching method employed is conspicuous aesthetic performance, via a scripted and staged narrative performance. I join performance and other methods …

The Communicative Constitution Of Environment: Land, Weather, Climate, Leanna K. Smithberger

USF Tampa Graduate Theses and Dissertations

My project examines the communicative constitution of environment: how we mediate environment in discursive practice, and arrange chaotic and complex timeplaces into organized relationships of agents and objects which act and are acted upon. Climate scholars across disciplines are calling for a paradigm shift in how we understand, study, inhabit, and relate to Earth’s varied environments. In this dissertation, I demonstrate how communication practices do the work of constituting the environment as we know it, and therefore conclude with the hopeful suggestion that these same practices can be used to do the work of a paradigm shift — that is, …

Stop-Motion As Theory, Method, And Praxis: Arresting Moments Of Racialized Gender In The Academy, Sasha J. Sanders

USF Tampa Graduate Theses and Dissertations

In this autoethnographic qualitative study, I introduce “STOP-motion” as a Black feminist organizing concept, methodological approach, and praxis to examine the twinness of arresting moments when disruption, displacement, disorientation, or disembodiment prompts critical reflection and transforms outsider-within moments into movements of resistance and collective empowerment. I recount three ARRESTING moments of racialized gender I have endured in white-dominated academic spaces: being STOPPED in a breakfast line at a conference, STOPPED in a department bathroom, and STOPPED by a large promotional department banner that exhibited myself and two Black colleagues. Relying on Black feminist aesthetics, I experiment …

Blue Rage: A Critical Cultural Analysis Of Policing, Whiteness, And Racial Surveillance, Wesley T. Johnson

USF Tampa Graduate Theses and Dissertations

This dissertation is an interpretive project deploying critical media analysis and interpretive qualitative methods to examine televisual and cinematic performances of policing. I use interpretive qualitative inquiry to explore blue rage, policing, and whiteness. By highlighting the racial surveillance which undergirds policing, I analyze blue rage as a critical race concept that addresses the affective policing of racial resentment and racial solidarity among law enforcement. My media analyses demonstrate the ways that whiteness is operationalized through law and order and criminal justice. Analyzing cinematic and televisual depictions of the police and racist surveillance, I address policing—as a profession, as a …

The Rise Of The "Gatecrashers": The Growing Impact Of Athletes Breaking News On Mainstream Media Through Social Media, Michael Nabors

USF Tampa Graduate Theses and Dissertations

This study provided a detailed examination into how gatekeeping theory is losing its traditional impact due to the increased opportunities social media has afforded the modern athlete. For the purposes of this research, those athletes who communicate through social media were able to circumvent traditional mainstream media (MSM) to broadcast their own messaging and as a result, the exclusivity of their respective content is frequently relevant to contemporary news organizations. The research explored how the MSM uses the content it airs from these athletes. An important distinction and goal of this study was to determine whether this messaging used by …

¿De Dónde Eres?: Negotiating Identity As Third Culture Kids, Sophia Margulies

USF Tampa Graduate Theses and Dissertations

Sparked by David C. Pollock's (1988) concept of "third culture kids" (children of government officials and military personnel), this thesis uses autoethnography to examine "white-passing" Latinx identity and gender passing as it relates to individuals who identify as transgender to understand what it means to "pass" within these communication contexts. I situate the study at the intersections of queer, trans, and Latinx theories. Ultimately, I argue that the communicative and identity practices inherent to the liminal spaces in which third culture kids perform create the conditions for performances as transnational subjects. What the contexts of place and home are like, …

This Is It: Latina/X Representation On One Day At A Time, Camille Ruiz Mangual

USF Tampa Graduate Theses and Dissertations

This thesis examines the tensions between contemporary Latina/x representations and problematic tropes in the sitcom, One Day at a Time (2017-2020) [ODAAT]. ODAAT centers of Elena, Penelope, and Lydia, three generations of a Latina/x family. Many entertainment reviewers and fans praised the series for its progressive and nuanced portrayals of Latina/x characters. However, I argue that while ODAAT depicts Latina/x characters that transcend some United States mainstream media tropes about Latinas/xs, the series also relies on conventional markers of Latina/x identity as tools with which to communicate progressive messages around identity. I expand upon scholarship in Latina/o media …

Cultivating Courage: Medical Dramas And Portrayals Of Patient Self-Advocacy, Alyssa H. Harrell

USF Tampa Graduate Theses and Dissertations

This study investigated the influence of medical dramas on perceptions of patient self- advocacy. With a purposeful sample of college students, the study explored perceptions of information seeking preferences of a medical drama patient. With a quasi-experimental design using an online questionnaire containing both qualitative and quantitative measures, the study was able to compare four unique variables to perceptions of the information seeking preferences of a medical drama patient. The study analyzed the influence that (1) medical drama exposure, (2) patient advocacy rating, (3) perceived realism of medical dramas, and (4) previous experience healthcare each had on college students’ perceptions …

The Influence Of Hate Speech On Tiktok On Chinese College Students, Tengyue Chen

USF Tampa Graduate Theses and Dissertations

The purpose of the research is whether Chinese college students' attitudes to hate speech and hate speech censorship systems will be affected by the hate speech in TikTok. Meanwhile, the research could explore the third-person effect of hate speech on TikTok on Chinese college students. An online survey was designed for this research. 658 participants who are college students in China completed the online survey. The results showed that Chinese college students believed hate speech on TikTok would affect themselves, while others will affect less by hate speech. The results also stated that the attitude toward the censorship system affects …

Journalism And Numeracy In Context: Four Case Studies, Steven Harrison

Numeracy

Although research into the relationship between quantitative literacy (QL) and news reporting is sparse, the consensus among researchers is that journalists tend not to place QL very highly among their professional values and that journalism suffers as a consequence. This paper is an attempt to provide concrete examples of the ways in which news reports systemically misinterpret, misrepresent, or misuse numerical data as part of the reporting process. Drawing on scenarios ranging from elections and healthcare to the mundane world of food preparation, it shows how a lack of rigour in the fields of reporting and news production can lead …

Credibility Of Spokespersons And E-Cigarette Prevention Messages: Elaboration Likelihood Model And The Moderating Role Of Perceived Risk, Emmanuel Maduneme

USF Tampa Graduate Theses and Dissertations

E-cigarettes also referred to as vapes or Electronic Nicotine Delivery Systems (ENDS) were developed as a safer alternative to tobacco smoking, but the prevalent usage among young adults has led to deleterious mental and physical health challenges. Communications interventions against e-cigarette use have employed a variety of message strategies, but one that has not received a lot of attention is the credibility of a spokesperson and the impacts it could have. Grounded in the Elaboration Likelihood Model, the current study aimed to examine the impacts of spokesperson credibility in e-cigarette prevention messages, and the moderating role of perceived risk.

The …

Star Wars: Galaxy’S Edge As Postcolonial Fantasy: Disney, Labor, And The Renegotiation Of Border Discourses, Diana Leon-Boys, Christopher Chávez

Communication Faculty Publications

In the summer of 2019, Disneyland opened Star Wars: Galaxy’s Edge, an immersive experience where visitors imagine themselves as members of a resistance army fighting against a colonizing power. As Disney’s theme parks have increasingly become conduits of global flows, the company’s original brand of U.S. exceptionalism has become incompatible with the company’s strategic needs. In this article, we argue that Disney’s newest themed land, Galaxy’s Edge, functions as a reworking of Disney’s colonial discourse and borderland narrative, where postracial borderland fantasies coincide with the conglomerate’s evolution from a national project to a global enterprise. Within this intergalactic borderland, racialized …