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Social and Behavioral Sciences Commons™
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- Advertising -- Research (1)
- Agenda setting (1)
- Browsing (1)
- Campaigns (1)
- Children's television (1)
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- Children's television programs -- United States (1)
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- Communication in politics -- Ohio -- Cuyahoga County (1)
- Convergence (1)
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- Disrespectful behaviors (1)
- Dissociation of source from content (1)
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- Mass media -- Political aspects -- Ohio -- Cuyahoga County (1)
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- Online social networks (1)
- Political campaigns -- Ohio -- Cuyahoga County (1)
- Political communication (1)
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- Respect (1)
- Rude world syndrome (1)
Articles 1 - 5 of 5
Full-Text Articles in Social and Behavioral Sciences
A Qualitative Investigation Into The Active Level Of Perception Of Dissociation Of Source From Content Under Narrative Conditions, William J. Weaver
A Qualitative Investigation Into The Active Level Of Perception Of Dissociation Of Source From Content Under Narrative Conditions, William J. Weaver
ETD Archive
This thesis explores what media users perceive about the authors and creators of narrative media based solely on the content of that media itself. It contrasts traditional notions of source credibility (established via rhetoric or debate) versus models of media effects which exert themselves through mere exposure to message, and where a direct evaluation of the message source may be neither salient nor possible. A sample of nine undergraduates were individually interviewed in order to investigate the thematic trends associated with the perceptions of credibility and of authorial source while exposed to narrative. The interviews gave rise to the notion …
The Convergence Of Media, Candidate, And Public Agendas As Predictors Of Voter Choice, Jonathan M. Simon
The Convergence Of Media, Candidate, And Public Agendas As Predictors Of Voter Choice, Jonathan M. Simon
ETD Archive
This thesis examined the role of agenda setting effects in creating conditions that could predict vote choice within the context of the 2010 general election in Cuyahoga County, Ohio. This survey utilized a mail survey sent to independent voters to measure the public agenda and thorough content analyses of local television news, the major local newspaper, candidate television advertisements and candidate websites to measure the media and candidate agendas. These agendas were compared using an innovative convergence score which reported the percent similarity between any two given agendas. This thesis found that relationships do exist between agenda convergence and vote …
Promoting Disrespect Through Children's Television, Amy B. Brown
Promoting Disrespect Through Children's Television, Amy B. Brown
ETD Archive
The purpose of this study was to examine the frequency and portrayal of disrespectful behaviors as they occur on popular children's cable television shows. A content analysis of children's shows appearing on The Disney Channel and Nickelodeon was conducted. Disrespectful acts were organized into three categories: non-verbal, verbal, and physical. A total of 468 acts were recorded across the 18 episodes sampled for this study. Disrespectful acts that were classified as verbal in nature were the most prevalent, with 73 of the 468 identified acts falling into the verbal category. Fourteen percent of the acts were physical in nature, and …
Facebook Anonymous Information Seeking (Fais) Behaviors: Emerging Definitions And Conceptual Relationships, Julie A. Cajigas
Facebook Anonymous Information Seeking (Fais) Behaviors: Emerging Definitions And Conceptual Relationships, Julie A. Cajigas
ETD Archive
One of the fastest growing modes of Computer Mediated Communication (CMC), Social Network Sites (SNS) are revolutionizing the way that people communicate andacquire interpersonal information. The largest of these is Facebook, with more than 500 million users (Facebook.com, 2011). A new lexicon of terms has evolved to describebehaviors specific to Facebook, including the term "Facebook stalking," a term which is used to describe a specific type of browsing behavior on Facebook. This exploratory research study attempts to define and measure "Facebook stalking," a behavior that has anumber of interpersonal and network communication implications.Using previous research as a guide, the terms …
A Content Analysis Of Advertising In Popular Video Games, Peter G. Lindmark
A Content Analysis Of Advertising In Popular Video Games, Peter G. Lindmark
ETD Archive
There have been a plethora of analyses on the effects of and brand image of advertising in video games, but a dearth of analyses simply examining the role advertising has played in video games over the years. This study seeks to add to the available research on this topic. This study has yielded a great amount of information which should have pre-dated any analysis of the effects of advertising in video games, or brand placement and recall, and certainly any analysis on purchase intent as a result of interacting or observing brand or product placement in video games. Not only …