Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Communication

PDF

Selected Works

2016

Health communication

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Cbpr And A Multitrack Model Of Development: A Critical Ethnography Of A Community-Based Health Communication Project., Jeanette Dillon, Kate Magsamen-Conrad Dec 2015

Cbpr And A Multitrack Model Of Development: A Critical Ethnography Of A Community-Based Health Communication Project., Jeanette Dillon, Kate Magsamen-Conrad

Kate Magsamen-Conrad

Scholars in development communication have called for a more participatory approach in development programs. However, the traditional, generally top-down approach associated with the modernization paradigm still dominates in practice [1]. The mere existence of participatory models has not been enough to move the participatory approach to prominence. Sparks has noticed the discrepancy between theory and practice observing that although the dominant paradigm has been disparaged and the participatory paradigm praised since the 1970s, researchers have been slow to adopt participatory methods [1]. This discrepancy may be because in practice, participation is difficult to manipulate, control, analyze and evaluate. We argue …


Tweeting Fast Matters, But Only If I Think About It: Information Updates On Social Media, Patric R. Spence, Kenneth Lachlan, Autumn Edwards, Chad Edwards Dec 2015

Tweeting Fast Matters, But Only If I Think About It: Information Updates On Social Media, Patric R. Spence, Kenneth Lachlan, Autumn Edwards, Chad Edwards

Chad Edwards

Social media have emerged as increasingly important sources through which the public seeks information concerning crises or risks. Despite this increased dependence, little is known about the psychological processes associated with perceptions of source credibility or the desire to seek additional information related to the risk. The current study investigates the role of speed of updates in credibility perceptions and information
seeking using Twitter. The results do not provide evidence of a direct relationship between update speed and the outcomes under consideration. They do, however, consistently support a mediation model in which cognitive elaboration mediates the relationship between update speed …