Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 3 of 3

Full-Text Articles in Social and Behavioral Sciences

The Reification Of Hegemonic Masculinity Via Heteronormativity, Sexual Objectification, And Masculine Performances In Tau Kappa Epsilon Recruitment Videos, Viki Tomanov Apr 2018

The Reification Of Hegemonic Masculinity Via Heteronormativity, Sexual Objectification, And Masculine Performances In Tau Kappa Epsilon Recruitment Videos, Viki Tomanov

Butler Journal of Undergraduate Research

Fraternity members constitute a large percentage of men who hold highly influential jobs in politics, large corporations, and the like. Since fraternities are limited to men-only, it is important to examine how masculinity is both rhetorically constructed and subsequently performed. Tau Kappa Epsilon (TKE), the fraternity with the largest amount of chapters nationwide, is the focus of my analysis. Its popularity among college campuses signifies that its recruitment is successful and that, regardless of initiation into the fraternity, many men (and women) view TKE as an example of masculinity. In my analysis, I examine TKE recruitment videos from various universities …


Gender Differences In Participation In And Motivations For Sexting: The Effects Of Gender Role Attitudes, Masculinity, And Femininity, Katie M. Springston Apr 2017

Gender Differences In Participation In And Motivations For Sexting: The Effects Of Gender Role Attitudes, Masculinity, And Femininity, Katie M. Springston

Butler Journal of Undergraduate Research

Sexting, the exchange of sexually explicit messages, images, and videos through mobile phones, has in recent years become an increasingly publicized and common occurrence in our technologically advanced society (Strassberg, Rullo, & Mackaronis, 2014). The purpose of this study is to examine the effect of gender, gender role attitudes, and self-perceptions of masculinity and femininity on participation in and motivations for sexting. Using a cross-sectional design, a self-administered questionnaire was given to 222 Butler students during the early part of the spring 2016 academic semester. This questionnaire included items regarding demographics, the activity of sexting, personal participation in sexting, self-perceptions …


Social Relevance And Innovation In Public Radio, Malak Habbak Apr 2017

Social Relevance And Innovation In Public Radio, Malak Habbak

Butler Journal of Undergraduate Research

Since its founding, National Public Radio has been denied steady funding by the government and has therefore been focused and reliant on its audience for funding. This study explores National Public Radio’s (NPR) efforts to appeal to audiences by staying relevant and innovative in the face of changing technology and new media. The study content analyzes five years of news media coverage of NPR stations for news values and key messages. Out of 1,853 articles that were analyzed, about 23 percent were related to the stations’ efforts to remain socially relevant and innovative. Those articles were then examined using descriptive …