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Social and Behavioral Sciences Commons

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Business and Corporate Communications

PDF

Journal

2020

Communication

Articles 1 - 2 of 2

Full-Text Articles in Social and Behavioral Sciences

Make More, Work Less, Michael Sutton May 2020

Make More, Work Less, Michael Sutton

Marriott Student Review

Although the status quo in the business world is to work long hours and supposedly produce more each workweek, studies show that working less and taking appropriately regulated breaks actually lead to more productivity in individuals and businesses as a whole. Specifically companies would be wise to implement a limit of 50 work hours per week, encourage frequent breaks (about 15 minute every hour), and encourage patterns of sufficient sleep. By reducing mental fatigue in your employees, their productivity will increase.


Customer Service Challenges In Omni-Channel Retailing—An Exploratory Study Of Vague Language In Retailer Customer Service Policies, Terence L. Holmes, Edward C. Brewer Jan 2020

Customer Service Challenges In Omni-Channel Retailing—An Exploratory Study Of Vague Language In Retailer Customer Service Policies, Terence L. Holmes, Edward C. Brewer

Atlantic Marketing Journal

Retailers are interacting with customers via an ever-increasing number of touchpoints. The addition of social media and mobile devices to the traditional physical and virtual retail platforms has created an evolving consumer practice of using several such "touchpoints" in the course of a single purchase (the "omni-channel”). The difficulty of providing high levels of customer service has increased with the necessity of managing multiple channels under the retailer’s control and coordinating formally or informally with touchpoints not directly within the retailer’s own operations. Multiple sources of potentially conflicting information (e.g., order fulfillment) can lead to miscommunication, and thus poor service …