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Full-Text Articles in Social and Behavioral Sciences
College Of Business Dean's Advisory Council On Diversity & Inclusion, Marjorie Williams
College Of Business Dean's Advisory Council On Diversity & Inclusion, Marjorie Williams
Honors Projects
Dean’s Advisory Council on Diversity and Inclusion (DACODI) is compromised of students, faculty, and staff who work together to ensure that the College of Business Administration (CBA) at Bowling Green State University (BGSU) is using best practices for a culture of diversity and inclusion. DACODI creates and evaluates the CBA’s strategic goals and missions related to diversity and inclusion to achieve the best possible business outcomes for students, faculty, staff, and alumni of the CBA.
DACODI was inspired by research done by Catalyst on the better business outcomes produced by gender diverse businesses. To leverage the gender, ethnic, and age …
The Tides Of Life (Convene Ceo Summit), C. William Pollard
The Tides Of Life (Convene Ceo Summit), C. William Pollard
C. William Pollard Papers
Delivered at the Convene CEO Summit, this speech asks how Christian business leaders might apply their faith in work settings. In particular, Pollard notes that servant leadership -- while not always overtly Christian -- is oftentimes the primary means of actualizing Christian values in the corporate firm.
Myth: Hard Work And Credentials Determine Employment Opportunities
Myth: Hard Work And Credentials Determine Employment Opportunities
Alev Dudek
Women's Professional Sports: A Case Study On Practices That Could Increase Their Profitability, Danielle H. Mcardle
Women's Professional Sports: A Case Study On Practices That Could Increase Their Profitability, Danielle H. Mcardle
Honors Undergraduate Theses
Women’s professional sports leagues have often been considered a risky business endeavor. Critics cite low attendance, lack of sponsorships, lack of media rights deals, and numerous other reasons for why women’s professional sports leagues are not profitable. In analyzing the current landscape of women’s professional sport leagues, this paper uses a case study approach to develop a strategy that will highlight lessons learned from past women’s professional sports leagues, current professional sports leagues, sponsorship agreements, fans, social, digital, and mobile marketing strategies, and management practices to show how the business of women’s sports could be made into a more profitable …