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Social and Behavioral Sciences Commons

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Arts and Humanities

Western Kentucky University

Series

2021

Audience receptivity

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Full-Text Articles in Social and Behavioral Sciences

Examining Audience Receptivity To Theatre Across Various Technological Mediums, Chingyi "Ac" Chan Jan 2021

Examining Audience Receptivity To Theatre Across Various Technological Mediums, Chingyi "Ac" Chan

Mahurin Honors College Capstone Experience/Thesis Projects

This creative project and study was proposed to investigate the impacts of online theatre on audience members’ emotions, feelings, and comprehension of the show. The Research questions asked were: RQ1: How does the viewing medium, if at all, affect the audience's response to a theatrical performance? And RQ2: Which, if any, technological mediums do audiences members prefer to use to watch theatre? Three versions of the same play were made and adapted to their respective social media platforms: YouTube, Instagram Live, and TikTok. Participants were asked to watch one of the three shows and fill out a survey. Forty participants …