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Full-Text Articles in Social and Behavioral Sciences
The Business Of The Girl: Celebrity And The Professionalization Of Girlhood In Early Twenty-First Century Media Culture, Jessica Elizabeth Johnston
The Business Of The Girl: Celebrity And The Professionalization Of Girlhood In Early Twenty-First Century Media Culture, Jessica Elizabeth Johnston
Theses and Dissertations
The achieving “can-do” girl, who thrives in her personal, academic, and aspirational endeavors, emerged in response to self-help crisis literature of the 1990s urging mothers to manage their daughters’ low self-esteem. However, even as media industries have adopted the successful girl subject in popular film, television, and digital marketing campaigns, public conversations of tween and teenage girls still identify rising levels of anxiety and self-doubt that diminish girls’ confidence well into adulthood. Responding to what critics call the “confidence gap,” girl culture of the twenty-first century has organized itself around the affordances of social media and digital celebrity in the …