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Social and Behavioral Sciences Commons

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Arts and Humanities

Old Dominion University

Theses/Dissertations

2020

Rhetoric

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Full-Text Articles in Social and Behavioral Sciences

Leveraging Maternal Rhetoric, Space, And Experience: La Leche League's Emergence As A Counterpublic, Jenny Lynn Moore Apr 2020

Leveraging Maternal Rhetoric, Space, And Experience: La Leche League's Emergence As A Counterpublic, Jenny Lynn Moore

English Theses & Dissertations

For over six decades, the international, mother-to-mother breastfeeding support organization La Leche League (LLL) has been helping women breastfeed successfully. LLL was formed at a time when the dominant ideology of scientific motherhood framed mothers as obedient adherents to physicians’ strict guidelines, which encouraged bottle-feeding and discouraged close mother-child bonds. LLL has been credited with challenging scientific motherhood, transforming medical discourse and practices surrounding infant feeding, and prompting the medical professional to accept mothers’ active involvement in decision-making; yet, paradoxically, it has also constrained mothers by reducing women to their maternal biology, discouraging mothers from participating in the public sphere, …