Social and Behavioral Sciences Commons^™

Acceptability Of Social Media Incentives To Increase Physical Activity, Amanda Devoto, Anthony Defulio

The Hilltop Review

Background: Contingency management can be effective in promoting physical activity, but the change frequently does not sustain after the intervention is withdrawn. A feasible and sustainable physical activity intervention is needed. Social media may meet the criteria for a sustainable intervention, as it is free to use and enormously popular.

Introduction: The goal of the current study was to assess acceptability of using social media as an incentive for a physical activity intervention.

Materials and Methods: The current study surveyed 102 Mechanical Turk users on their social media use, physical activity habits, and interest in a proposed physical activity intervention. …