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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
How To Be Cool In School? A Dating Expert Offers Smu Students A Five-Step Approach, Singapore Management University
How To Be Cool In School? A Dating Expert Offers Smu Students A Five-Step Approach, Singapore Management University
Perspectives@SMU
In a just world, we would expect qualities like diligence, persistence and persuasiveness to pay off, but things are a lot more complicated when it comes to attraction. Dating expert David Tian, addresses SMU students on how people ought to better their odds at love and romance.
Towards Interactive, Internet-Based Decision Aid For Vaccination Decisions: Better Information Alone Is Not Enough, Terry Connolly, Jochen Reb
Towards Interactive, Internet-Based Decision Aid For Vaccination Decisions: Better Information Alone Is Not Enough, Terry Connolly, Jochen Reb
Research Collection Lee Kong Chian School Of Business
Vaccination decisions, as in choosing whether or not to immunize one's small child against specific diseases, are both psychologically and computationally complex. The psychological complexities have been extensively studied, often in the context of shaping convincing or persuasive messages that will encourage parents to vaccinate their children. The computational complexity of the decision has been less noted. However, even if the parent has access to neutral, accurate, credible information on vaccination risks and benefits, he or she can easily be overwhelmed by the task of combining this information into a well-reasoned decision. We argue here that the Internet, in addition …