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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Disney Princess Films And Their Effects On Gender And Body Image Through The Social Learning Theory, Jessica Yakubovsky Jan 2021

Disney Princess Films And Their Effects On Gender And Body Image Through The Social Learning Theory, Jessica Yakubovsky

Capstone Showcase

Many of us grew up watching Disney Films and throughout the last decade and prior, the Walt Disney Company has created a variety of characters whom we grew up alongside. As we watched these films we found ourselves within the characters and learned things through them. This thesis paper aims to analyze Disney Princess Films and their profound effects on Gender and Body image through the theoretical perspective of the Social Learning theory. I will analyze Classic Disney princesses such as Snow White and Cinderella, and modern princesses such as Mulan(1998) and Merida (2011). My critical analysis indicates that Disney …


Uses And Gratifications Within Amc’S Mad Men, Bryce Wadsworth Jan 2021

Uses And Gratifications Within Amc’S Mad Men, Bryce Wadsworth

Capstone Showcase

The Uses and Gratifications theory is used all throughout the field of communications and media studies. In this case, I breakdown the structure of AMC TV's Mad Men and analyze the ways in which they capture their audience and encourage engagement outside of watching the show itself.