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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Examining The Association Between Facebook Marketing And Applications Received In Graduate Programs At One University, Heather Danielle Campbell Dec 2022

Examining The Association Between Facebook Marketing And Applications Received In Graduate Programs At One University, Heather Danielle Campbell

Graduate Theses and Dissertations

As the technological world continues to grow and expand, the use of social media marketing continues to increase. Graduate programs looking to increase the number of applications received can turn to Facebook to market their programs. This study looks at the use of self-presentation, from a graduate program level of Facebook use, to create content that reaches their target audience. Self-presentation allows graduate programs to control the types of marketing, posts, and content displayed regarding their program in an effort to be seen in a certain light. This study explores six types of Facebook content perceived as favorable in the …


Understanding Perceptions Of Graduating Seniors From Rural Schools On Higher Education: A Preregistered Study, Desiree Denise Brake Dec 2022

Understanding Perceptions Of Graduating Seniors From Rural Schools On Higher Education: A Preregistered Study, Desiree Denise Brake

Graduate Theses and Dissertations

The purpose of this qualitative case (preregistered) study is to interview rural young Americans, deeply explore how they think about higher education as they prepare for life beyond high school, and analyze how those views and perceptions translate into barriers or motivators to its pursuit. Rural Americans feel less optimistic about their financial futures, find it more difficult to find a job in their communities, and believe their children will have a lower standard of living than their parents when they reach their parents’ age (Morin, 2016). Rural students are more likely to graduate from high school than their urban …


Making Meaning Of The Shared Experience Of Participants In An Undergraduate Lgbtq+ Mentorship Program, Brendan Corbett Csaposs May 2022

Making Meaning Of The Shared Experience Of Participants In An Undergraduate Lgbtq+ Mentorship Program, Brendan Corbett Csaposs

Graduate Theses and Dissertations

The purpose of this phenomenological study was to examine the ways in which LGBTQ+ students at the University of Miami make meaning of their shared experiences in the LGBTQ+ Mentorship Program that the university offers, in order to explore ways in which higher education institutions might consider better supporting this key group of students. This study draws upon a variety of theories of sexual identity development, building on the work of Rosario et al. (2011) in looking at the ways that students make meaning of their sexual identity based on self-identification, association with the larger community, and engagement in a …