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University of Nevada, Las Vegas
Customer services; Green marketing; Hospitality industry – Environmental aspects
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Going Green In The Hospitality Industry, Christina Wilson Micioni
Going Green In The Hospitality Industry, Christina Wilson Micioni
UNLV Theses, Dissertations, Professional Papers, and Capstones
The purpose of this research is to examine whether a hotel’s greening efforts are a reason why everyday guests or hospitality professionals choose a hotel. Do meeting planners and business travelers expect certain things while staying at a hotel? Do the personal greening activities of a guest affect their hotel stay? This will also include the housekeeping needs of the guests and why they choose the hotel. The objective of the research will be to discover whether there is guest data to support the need for hotels to become green establishments.