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#Twittercritic: Sentiment Analysis Of Tweets To Predict Tv Ratings, Isabel Litton
#Twittercritic: Sentiment Analysis Of Tweets To Predict Tv Ratings, Isabel Litton
Statistics
Twitter has rapidly become one of the most popular sites of the Internet. It functions not just as a microblogging service, but as a crowdsourcing tool for listening, promotion, insight and much more. From the perspective of TV networks, tweets capture the real time reactions of viewers, making them an ideal indicator of a show’s ratings. This paper predicts Internet Movie Database (IMDB) television ratings by text mining Twitter data.
Tweets for five television shows were downloaded over a period of several months utilizing a SAS macro. Television show data, such as rating, show title, episode title, and more were …