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Full-Text Articles in Physical Sciences and Mathematics
Effect Of Social Media On Shaping The Agenda Of The Communicator In The Jordanian Tv Channels, Amer Khaled Ahmad Dr, Hamza Mohammad Nahar, Maram Mohammad Naji Manajreh Dr
Effect Of Social Media On Shaping The Agenda Of The Communicator In The Jordanian Tv Channels, Amer Khaled Ahmad Dr, Hamza Mohammad Nahar, Maram Mohammad Naji Manajreh Dr
Middle East Journal of Communication Studies
The study aimed to assess the extent to which communicators at Jordanian television channels use social media platforms as an information source, and the impact of these platforms on their news and information selection priorities. This was achieved using a survey tool distributed on an equal quota sample of (150) communicators from Jordanian television channels (Jordan TV, AlMamlaka TV, Roya TV). The study found that all the study subjects used social media platforms as a source of information, with the "X platform (formerly Twitter)" being the most used platform. The statement "understanding the audience's interests and preferences to produce tailored …
The Influence Of The Celebrities Of Social Media Platforms On University Students, Hanan Al-Shiekh Dr., Mahmoud Al-Rajabi Dr.
The Influence Of The Celebrities Of Social Media Platforms On University Students, Hanan Al-Shiekh Dr., Mahmoud Al-Rajabi Dr.
Middle East Journal of Communication Studies
This study aims to identify the impact of famous people on social media platforms on university students. The qualitative methodology and inductive approach were used in the research by conducting in-depth interviews with 21 students from various Jordanian universities, and a focus group of 7 university students was selected, with 12 female influencers and 21 male influencers among them. The study showed that there are seven main reasons that motivate students to pursue and follow-up those influencers, which are: admiration and love, living in another world with different influences, career path, and the release of students’ stress, gaining information that …