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Research Collection School Of Computing and Information Systems

2018

Influence maximization

Articles 1 - 2 of 2

Full-Text Articles in Physical Sciences and Mathematics

Influence Maximization On Social Graphs: A Survey, Yuchen Li, Ju Fan, Yanhao Wang, Kian-Lee Tan Oct 2018

Influence Maximization On Social Graphs: A Survey, Yuchen Li, Ju Fan, Yanhao Wang, Kian-Lee Tan

Research Collection School Of Computing and Information Systems

Influence Maximization (IM), which selects a set of k users (called seed set) from a social network to maximize the expected number of influenced users (called influence spread), is a key algorithmic problem in social influence analysis. Due to its immense application potential and enormous technical challenges, IM has been extensively studied in the past decade. In this paper, we survey and synthesize a wide spectrum of existing studies on IM from an algorithmic perspective, with a special focus on the following key aspects (1) a review of well-accepted diffusion models that capture information diffusion process and build the foundation …


Location-Aware Influence Maximization Over Dynamic Social Streams, Yanhao Wang, Yuchen Li, Ju Fan, Kianlee Tan Apr 2018

Location-Aware Influence Maximization Over Dynamic Social Streams, Yanhao Wang, Yuchen Li, Ju Fan, Kianlee Tan

Research Collection School Of Computing and Information Systems

Influence maximization (IM), which selects a set of k seed users (a.k.a., a seed set) to maximize the influence spread over a social network, is a fundamental problem in a wide range of applications. However, most existing IM algorithms are static and location-unaware. They fail to provide high-quality seed sets efficiently when the social network evolves rapidly and IM queries are location-aware. In this article, we first define two IM queries, namely Stream Influence Maximization (SIM) and Location-aware SIM (LSIM), to track influential users over social streams. Technically, SIM adopts the sliding window model and maintains a seed set with …