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Physical Sciences and Mathematics Commons

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Full-Text Articles in Physical Sciences and Mathematics

Detecting Deceptive Dark-Pattern Web Advertisements For Blind Screen-Reader Users, Satwick Ram Kodandaram, Mohan Sunkara, Sampath Jayarathna, Vikas Ashok Jan 2023

Detecting Deceptive Dark-Pattern Web Advertisements For Blind Screen-Reader Users, Satwick Ram Kodandaram, Mohan Sunkara, Sampath Jayarathna, Vikas Ashok

Computer Science Faculty Publications

Advertisements have become commonplace on modern websites. While ads are typically designed for visual consumption, it is unclear how they affect blind users who interact with the ads using a screen reader. Existing research studies on non-visual web interaction predominantly focus on general web browsing; the specific impact of extraneous ad content on blind users' experience remains largely unexplored. To fill this gap, we conducted an interview study with 18 blind participants; we found that blind users are often deceived by ads that contextually blend in with the surrounding web page content. While ad blockers can address this problem via …


Protecting Blind Screen-Reader Users From Deceptive Content, Ash Dobrenen, Vikas Ashok (Mentor) Jan 2022

Protecting Blind Screen-Reader Users From Deceptive Content, Ash Dobrenen, Vikas Ashok (Mentor)

Computer & Information Science: Research Experiences for Undergraduates in Disinformation Detection and Analytics

Visually impaired people who want to use a computer rely on screen readers to independently do this. This research focuses on beginning to build a chrome extension in order to help users more safely navigate the internet using a screen reader. to begin collecting the data, a screen reader was used to help determine items in the website that might take the user somewhere they did not mean to go since the link or image was not sufficiently able to be described by the screen reader. Next, those items were tagged with ’data-attribute=”deceptive”’. After, those data-attributes were extracted and tagged …