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Full-Text Articles in Physical Sciences and Mathematics
Firm Strategy And The Internet In U.S. Commercial Banking, K. H. Goh, Robert J. Kauffman
Firm Strategy And The Internet In U.S. Commercial Banking, K. H. Goh, Robert J. Kauffman
Research Collection School Of Computing and Information Systems
As information technology (IT) becomes more accessible, sustaining any competitive advantage from it becomes challenging. This has caused some critics to dismiss IT as a less valuable resource. We argue that, in addition to being able to generate strategic advantage, IT should also be viewed as a strategic necessity that prevents competitive disadvantage in rapidly changing business environments. We test a set of hypotheses on strategic advantage and strategic necessity in the context of Internet banking investments among the entire population of the United States Federal Deposit Insurance Corporation (FDIC) banks from 2003 to 2005. We seek to understand whether …
Valuation Of Participation In Social Gaming, Kwansoo Kim, Byungjoon Yoo, Robert J. Kauffman
Valuation Of Participation In Social Gaming, Kwansoo Kim, Byungjoon Yoo, Robert J. Kauffman
Research Collection School Of Computing and Information Systems
This study examines the value of the time that a user spends to participate in a social game. We focus on how a massive multiplayer online role-playing game (MMORPG) vendor can establish prices to encourage participation and retain its players. We estimate value through an application of the hedonic pricing model and analyze a data set for an MMORPG in Korea. The results permit us to estimate the value of game-playing time in monetary terms. Based on our empirical results, we propose an economic model and conduct numerical simulation to show how a game vendor can apply differential pricing in …