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Articles 151 - 151 of 151
Full-Text Articles in Public Health Education and Promotion
Cigarette Advertising To Women: Taking Responsibility, Mary Guinan
Cigarette Advertising To Women: Taking Responsibility, Mary Guinan
School of Public Health Faculty Research
A variety of magazines are directed at American women. Some emphasize fashion, while others cover child rearing, homemaking, or gardening; still others stress career, coping with multiple women's roles, or feminism. Almost without exception, women's health concerns are periodically addressed by these magazines. Because women are the target audience, I have always assumed that these publications have women's best interests at heart. Is this a realistic assumption? I'm not sure. I also do not know what influence women's magazines have on women's health behavior, but I think it is substantial. If this is so, then shouldn't we hold these publications …