Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 6 of 6
Full-Text Articles in Marketing Law
The Lanham Act's Wonderful Complement To The Fdca: Pom Wonderful V.Coca-Cola Enhances Protection Against Misleading Labeling Through Integrated Regulation, Jennifer Thurswell Radis
The Lanham Act's Wonderful Complement To The Fdca: Pom Wonderful V.Coca-Cola Enhances Protection Against Misleading Labeling Through Integrated Regulation, Jennifer Thurswell Radis
Loyola University Chicago Law Journal
POM Wonderful sued Coca-Cola under the Lanham Act claiming that it suffered losses due to the misleading label on Coca-Cola’s Minute Maid brand’s Pomegranate Blueberry juice blend. Reversing the Ninth Circuit’s decision in June 2014, the Supreme Court found that POM’s claim was not precluded even though the label was regulated by the FDCA. In fact, the Court acknowledged the complementary nature of private enforcement with FDA regulation, as it did in Wyeth v. Levine in 2009. This Article submits that POM exemplifies the Court’s willingness to strengthen the Lanham Act’s protections against misleading labeling, as it did the same …
Two Pesos, Inc. V. Taco Cabana, Inc.: The Supreme Court's Expansion Of Trade Dress Protection Under Section 43(A) Of The Lanham Act, Jenny Johnson
Two Pesos, Inc. V. Taco Cabana, Inc.: The Supreme Court's Expansion Of Trade Dress Protection Under Section 43(A) Of The Lanham Act, Jenny Johnson
Loyola University Chicago Law Journal
No abstract provided.
Direct Mailings By Attorneys: Which End Of The Spectrum?, Susan I. Matejcak
Direct Mailings By Attorneys: Which End Of The Spectrum?, Susan I. Matejcak
Loyola University Chicago Law Journal
No abstract provided.
Characterizing Horizontal Market-Division Agreements Under The Ancillary Restraints Doctrine, Jeffrey J. Jarmuth
Characterizing Horizontal Market-Division Agreements Under The Ancillary Restraints Doctrine, Jeffrey J. Jarmuth
Loyola University Chicago Law Journal
No abstract provided.
False Advertising: A Discussion Of A Competitor's Rights And Remedies, Gary Schuman
False Advertising: A Discussion Of A Competitor's Rights And Remedies, Gary Schuman
Loyola University Chicago Law Journal
No abstract provided.
Section 43(A) Of The Lanham Act: Its Development And Potential, Daniel J. Mulcahy
Section 43(A) Of The Lanham Act: Its Development And Potential, Daniel J. Mulcahy
Loyola University Chicago Law Journal
No abstract provided.