Open Access. Powered by Scholars. Published by Universities.®
Operations Research, Systems Engineering and Industrial Engineering Commons™
Open Access. Powered by Scholars. Published by Universities.®
Management Information Systems
California State University, San Bernardino
Web Attention; Startup; Crowdfunding; Individualistic/Collectivistic Culture; Crunchbase; Funding amount
Articles 1 - 1 of 1
Full-Text Articles in Operations Research, Systems Engineering and Industrial Engineering
Determinants Of Startup Funding: The Interaction Between Web Attention And Culture, Jie Ren, Viju Raghupathi, Wullianallur Raghupathi
Determinants Of Startup Funding: The Interaction Between Web Attention And Culture, Jie Ren, Viju Raghupathi, Wullianallur Raghupathi
Journal of International Technology and Information Management
Technology empowers entrepreneurs to pursue alternative funding through platforms like crowdfunding. This research explores significant startup funding factors using Crunchbase. Controlling for common factors (acquisition/funding-rounds/IPO), the research uniquely focuses on web attention - the visibility on social media - and its impact on funding. It also examines the moderating influence of startup’s home country culture (individualism/collectivism). Findings show stronger positive impact of web attention on startup funding for collectivist countries. While individualistic investors value personal goals, collectivists value collaborative goals - inclinations that align with crowdfunding behavior. Therefore while increasing web attention, crowdfunding efforts can be targeted towards collectivist countries.