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Evaluating The Impact Of Adopting 3d Printing Services On The Retailers, Sharareh Rajaei Dehkordi
Evaluating The Impact Of Adopting 3d Printing Services On The Retailers, Sharareh Rajaei Dehkordi
Dissertations
As additive manufacturing technology becomes more responsive to consumers’ demand, one important question for the retailers is whether they should provide 3D printing services in their brick-and-mortar store in addition to the traditional off-the-shelf product? If so, what should be the retailers pricing scheme to achieve a higher profit? What should be the optimal inventory level of off-the-shelf products? What is the optimal capacity of 3D printers? In this study, stochastic models are examined to capture the joint optimal 3D product price and capacity of 3D printers to maximize retailer’s expected profit while considering consumer product choices. Moreover, a stochastic …