Instructional Media Design Commons^™

Student Evaluations Of Instructor Email Response Speed As Chronemic Expectancy Violations, Nicholas T. Tatum

Journal of Educational Technology Development and Exchange (JETDE)

Instructional communication researchers have begun exploring the effects of instructor email response speed on student evaluations of their instructor. To date, researchers have concluded that faster response times result in more favorable evaluations. To extend this line of research, this experiment explores student evaluations of instructor response speed through the lens of expectancy violations theory, arguing that eliciting positive evaluations is not just about responding quickly, but rather, responding more quickly than students expect. Results indicated that positive violations of instructor email response speed are evaluated more favorably than negative chronemic violations in terms of instructor credibility and relational closeness. …